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Why Do So Many Cultures Idolize The Western Caucasian Image Of Beauty? A World-Wide Issue That Is Out Of Control

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No matter what country you’re in, France, the UK,  Japan, India, or Canada, you are surrounded by it at any given moment. The latest sale, the hottest new look, the ideal body, the only way to ‘fit in’. This overtly westernized image of beauty has become the international standard through the influence of clever marketing and advertising schemes. We are taught that in order to fit into the globalized culture we must fully embrace the western body.

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Vanity-Insanity

Sadly, lighter-colored skin is considered the ideal image of beauty in most countries that contain darker skinned people. The use of skin lightening creams are rampant throughout these countries, pulling in billions of dollars every year. The majority of these products work by eliminating the production of melanin, the natural pigment found in our skin. By the year 2018, it is estimated that the global market for skin lighteners will reach a staggering $20 Billion. But the use of these products don’t come without dangerous risks.

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Skin lightening products are estimated to bring in $20 billion by 2018.

Hydroquinone, a common topical ingredient found in skin lightening creams has been shown to cause leukemia in mice and other animals. The European Union even banned the ingredient in cosmetics in 2001, although it can now be prescribed by a doctor.

In Korea and other Asian countries, blepharoplasty, or eyelid surgery, has become the most common cosmetic procedure. The idea is to create a look that makes the eyes appear more open, similar to the shape of Caucasian eyes. If you look at the models and Anime characters portrayed in Asian magazines and advertisements, it is easy to see the exaggerated size of their eyes and the influence this has on the population.

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Eyelid surgery, known as blepharoplasty, is the most common cosmetic procedure in Asian countries.

Self-Love = No Profit For Beauty Industry

Where do these beauty ideals stem from? The sad part is that the desire to look a certain way doesn’t come from the men and women themselves, it is often imposed on them from the mass media and society at large. Why? Because insecure people make better consumers.

And this isn’t just a female related issue either, men face the same bombardment of chiseled models and beefy sports super-heroes every day. There is a market pin-pointed for every faction of the population.

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In truth, if someone were completely happy and confident with how they felt and looked, they wouldn’t feel the need to wear makeup, do their hair, dress fashionable, or pay for expensive and invasive surgeries. These industries would all fail, and this is something they know.

This is why the big companies spend billions on advertising every year. This is why the westernized standard for perfection is pushed in everyone’s faces day-in and day-out. And this is exactly why we need to put an end to these standards.

The Illusionists is a new documentary coming out this year that aims to raise awareness around the vanity-insanity issue currently plaguing our world. Their 4 minute teaser has been going viral around the web and for good reason, I think the timing of this message couldn’t be any more imperative. We can’t wait for the conversation around westernized beauty standards to be at the forefront of international discourse.

What do you guys think, have you ever felt pressured to look a certain way based upon our current westernized standard for attractiveness? Share with us below!

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Fact Checkers & Big Tech Censorship Are Tearing Apart Society

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Journalist Laurie Clarke published an article in the British Medical Journal examining hundreds of millions of pieces of content that Facebook has removed in an attempt to stop ‘covid misinformation.’ As a result of censorship, we are seeing a breakdown of important dialogue. Here is our deeper written analysis of her piece.

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The Quantum Eraser Experiment: What Happens In The Present Can Change The Past

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In Brief

  • The Facts:

    At the quantum scale, what we do in the present can impact what happens in the past. This is shown through what's known as the quantum delayed choice choice, or quantum eraser experiment.

  • Reflect On:

    Why are factors associated with consciousness directly intertwined with physical material matter at the quantum scale? What does this mean when it comes to our physical material world in relation to our thoughts, perceptions, feelings and emotions?

Before you begin...

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Take a moment and breathe. Place your hand over your chest area, near your heart. Breathe slowly into the area for about a minute, focusing on a sense of ease entering your mind and body. Click here to learn why we suggest this.

One of the founding fathers of quantum theory, Max Planck, who is often credited with originating quantum theory – a feat that won him the Physics Nobel Prize in 1918 – once stated: “I regard consciousness as fundamental. I regard matter as derivative from consciousness. We cannot get behind consciousness. Everything that we talk about, everything that we regard as exiting, postulates consciousness.”

Fast forward to today and there are a number of experiments in multiple fields showing that Planck was right. Consciousness is fundamental and it is directly intertwined with what we call physical material matter. You cannot explain consciousness in terms of the existing fundamentals like space, time, mass, and charge. As a result, the logical thing to do is postulate whether consciousness itself is something fundamental to the existence of reality.

A classic experiment used to examine the role of consciousness and its relationship to matter is the quantum double slit experiment. In this experiment, tiny bits of matter (photons, electrons, or any atomic-sized object) are shot toward a screen that has two slits in it. When there is no measuring device placed at the screen, the tiny bits of matter act as a “wave” and creates an “interference” pattern on the other side where a wall is placed to catch the pattern. Because there was no measuring or observation device used to see what slit the matter went through, we cannot know what path it took. When the pattern on the wall is examined to see what path it took, it represents a wave of possibilities, meaning the matter (particle) went through both slits, and one slit, and interfered with itself, which should be physically impossible. Welcome to the wacky world of quantum physics – anything and everything is possible.

The kicker is, when an observation device is set up to observe what slit the particles go through, the particle then only goes through one, thus collapsing the wave pattern and forming a pattern that is representative of the particle only going through one slit. In other words, the behaviour of the matter changes when we decide to measure  or observe it, the particles act as they are aware they are being watched. 50 percent of the time the particle will go through one slit, and the other 50 percent of the time it will go through the other and form a two slit pattern, just as if they were balls lobbed through one slit or the other.

Observations not only disturb what has to be measured, they produce it…We compel (the electron) to assume a definite position…We ourselves produce the results of the measurement. (M. Mermin, Boojums All the Way Through: Communicating Science ina Prosaic Age (Cambridge University Press, Cambridge, UK, 1990, referenced by Dr. Dean Radin, From A paper published in the peer-reviewed journal Physics Essays explaining how this experiment has been used multiple times to explore the role of consciousness in shaping the nature of physical reality

If this isn’t already mind-altering enough for you, one physicist, John Archibald Wheeler, pondered what would happen if we don’t interfere with the photons on their way through the slits? What would happen if we didn’t set up a measuring device to observe what slit the matter went through, and instead, what if behind the back wall there were detectors? One detector is focused on each slit, and just before the particle lands on the screen after it has passed through the slit device, the detectors are pulled away. When no one could detect which slit the photon had gone through, there was a wave pattern, but when the detectors were in place, there was no wave pattern. Similar to observing the particles before they went through the slit. No observation produced an interference pattern, and observation formed a one line, one slit pattern.

If they collapse to a state of particles from a wave at the moment of detection, after they have gone past the slit device, this means that even though they went through the slit unobserved and should produce a wave (interference) pattern, the very act of observing, still, instantly transforms them into particles and collapses the wave function.

This begs the question, how could these detectors interfere with something that had already happened? It would mean that what happened in the present changed the past. The very act of detecting the particles after they go through the slit determines how they went through the slit, either as a wave or as particles. How is this possible?

Like the quantum double slit experiment, the delayed choice/quantum eraser has been demonstrated and repeated multiple times. For example, physicists at the Australian National University (ANU) have conducted John Wheeler’s delayed-choice thought experiment, and the findings were recently published in the journal Nature Physics.

In 2007 (Science 315, 966, 2007), scientists in France shot photons into an apparatus and showed that their actions could retroactively change something that had already happened.

“If we attempt to attribute an objective meaning to the quantum state of a single system, curious paradoxes appear: quantum effects mimic not only instantaneous action-at-a-distance, but also, as seen here, influence of future actions on past events, even after these events have been irrevocably recorded.” (source)

To make the experiment easier to understand, Wheeler used a cosmic scale explanation. Imagine a star emitting a photon billions of years ago, heading in the direction of planet Earth. In between, there is a galaxy. As a result of what’s known as “gravitational lensing,” the light will have to bend around the galaxy in order to reach Earth, so it has to take one of two paths, going left or going right. Billions of years later, if one decides to set up an apparatus to “catch” the photon, the resulting pattern would be an interference pattern, as explained above in the double slit experiment. This demonstrates that the photon took one way, and it took the other way. A “wave” of possibilities, but the way it took has not been defined.

One could also choose to “peek” at the incoming photon, setting up a telescope on each side of the galaxy to determine which side the photon passed to reach Earth. The very act of measuring or “watching” which way the photon comes in means it can only come in from one side. The pattern will no longer be an interference pattern representing multiple possibilities, but a single clump pattern showing “one” way.

What does this mean? It means how we choose to measure “now” affects what direction the photon took billions of years ago. Our choice in the present moment affected what had already happened in the past.

Below is a great video of Wheeler explaining.

My mind is blown just writing this article, I can’t stop thinking about it and what it could possibly mean, and how factors associated with consciousness are, in more ways than one, intertwined with what we perceive to be our physical reality. I recently published an article regarding consciousness and how it might be fundamental to the creation of our physical material world. You can read that here if interested.

“The day science begins to study non-physical phenomena, it will make more progress in one decade than in all the previous centuries of its existence.” ― Nikola Tesla

Why does all of this matter? Because it’s one of multiple experiments showing a strong connection between consciousness and physical matter. What does this mean at the classic physics scale? What does it mean with regards to the way we think, feel, perceive? What does it mean when we are talking about solutions to problems we are facing on our planet? If human consciousness could be so fundamental with regards to the ‘creation of our reality’, why aren’t we talking about it more? What impact would changing the way we look at our world have on the human experience? What would happen if we started to see things in a different light?

We tend to believe in our culture that we are beings where everything in our world is happening to us, as opposed to us being intimately connected to everything in our world. How might that knowing change the nature of our choices?

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Exopolitics

Study Finds That Humans Would Be Quite “Upbeat” About The Discovery of Extraterrestrial Life

Gautam Peddada

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As the possibilities of a non-human intellect being present on Earth increase on a daily basis, one critical question must be addressed: How will we deal with it if we make contact? Will we be terrified if we feel threatened? Will we accept it? Will we be able to comprehend it? Or will we dismiss it as just another item to cope with in our increasingly fast-paced world?

Researchers from Arizona State University performed a study to try to find out the answer, and the article is titled “How Will We React to the Discovery of Extraterrestrial Life?”

“If we came face to face with life outside of Earth, we would actually be pretty upbeat about it,” said Arizona State University Assistant Professor of Psychology Michael Varnum.

The pilot study’s articles focused on the 1996 discovery of possibly fossilised extraterrestrial Martian microbes, the 2015 discovery of periodic dimming around Tabby’s Star, thought to indicate the presence of an artificially constructed “Dyson sphere,” and the 2017 discovery of Earth-like exoplanets in a star’s habitable zone.

The pilot study discovered that the language used to depict these events elicited much more positive than negative feelings.

In a second study, the researchers invited over 500 people to write about their potential reactions to the discovery of alien microbial life, as well as humanity’s possible reaction. When considering their individual sentiments as well as those of mankind as a whole, participants’ replies revealed substantially more positive than negative emotions.

“I’d be a little excited about the news,” one participant remarked. “Even if it existed in a rudimentary form, it would be fascinating.”

The scientists discovered evidence of considerably happier than negative emotions in responses to the alleged finding of alien life, and this impact was larger in response to reading about extraterrestrial life than in response to human-made synthetic life.

“This discovery demonstrates that other planets can support life,” one participant stated. “It’s an intriguing and fascinating discovery that might be only the beginning.”

According to Varnum, “taken together, this implies that if we find out we’re not alone, we’ll take the news rather well”

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