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How To Create Content That Reaches & Touches The Masses

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Take a moment and breathe. Place your hand over your chest area, near your heart. Breathe slowly into the area for about a minute, focusing on a sense of ease entering your mind and body. Click here to learn why we suggest this.

Your thoughts deserve to be read and received. Creative expression of any kind is one the most profoundly satisfying experiences we humans can have, because at our cores we are all creators.

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If you are someone who expresses yourself through the written word, you may know the pain of balancing your desire to write freely – to express your ideas wholly as they come to you – with the knowing that your piece does need to have some composition and form to be properly received.

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Adding Some Structure

I know many creative people who feel stifled by the ‘rules’ of writing, feeling as though it places limits on them and their ability to share what is on their minds and hearts. The idea that moulding your article into something that fits a set structure may feel like you are butting boundaries on your expression – but that is simply only one way to look at it.

If you are finding that you struggle to find the balance between creative expression and writing with form, I want to offer you this simple re-frame that may make following the ‘rules’ of writing feel more comfortable.

Writing with structure does not have to mean you sacrifice the purity and essence of your thoughts and inspirations.

Writing with structure is simply a tool you can use to ensure that your insights can be received and understood by your audience. The truth is, the more clarity you bring to your work, the broader your audience will become, keeping in mind that the ideas you are sharing are worth being heard and remembering that the whole point of writing them down and posting them somewhere is so reach as many people as possible. Structure is simply a distribution tool.

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Reach People Effectively

I would invite you to think of it like this: Imagine you are standing in a gymnasium full of people – your audience – and you are wanting to share apples with them – the apples represent your ideas. You could simply begin throwing your apples into the audience randomly, which may result in everyone getting an apple at some point, although some may get two and others will get none – and it will take you a long time to get to everyone.

If, on the other hand you were to pass out the apples in an orderly fashion, you would be able to ensure that everyone got one, and the task would be completed in a much shorter time span.

This is exactly what organizing your ideas and writing or presenting with form will do. It distributes your message faster, and enables more people to hear it.

Essentially, all I want you to take away from this article is the idea that form and structure do not have to be viewed as ‘rules’ or creative restriction. Following a few simple rules of writing can be seen simply as a tool to help you communicate with your audience in the most effective way possible – which is the goal at the end of the day.

The Process

Here is the process I use when I am writing that tends to give awesome results. This strategy allows me to fully express myself, to fully allow my ideas to flow through me without restriction, and then helps me to organize my thoughts so that others can understand them.

Step One: The Dump: Start by writing your article as it comes – allow it to be choppy and piecey – allow for grammar errors, spelling mistakes and incomplete thoughts. Simply create the judgment free creation space you need to bring your ideas forth. Whatever comes is fair game. This step is so important so please do not skip it. Unleash yourself fully from restriction and just write.

 Step Two: Find Your Points: After you have let your article flow through you, you can go back over it and select out your main points. Every piece should have an overarching theme or main message, and then should contain supporting points that strengthen the main theme. Be sure to state your main idea very early on in the article, so that your readers know what you are going to be talking about. It can be helpful to go through and select your main points, and create subheadings out of them.

Remember that reading a wall of text is generally much more difficult than reading an article that has distinct separations and sections. This is where you will start to balance flow with form – by creating an overarching theme that is divided into readable, digestible pieces. Make sure your thoughts also flow in a cohesive order. Ask yourself if someone who knew nothing about what you are trying to communicate would be able to follow your writing, or if there are holes in your explanations that need to be filled. Read your work from the perspective of your audience to ensure that you are writing for them.

Step Three: Tighten Up Your Thoughts: Here is where you will want to look for sentences that are redundant, points that are incomplete and need more explanation and words that do not need to be in your piece.  Remember that people have shorter attention spans than we would like them to have, so if you tend to ramble a little, there is a chance you will lose your audience half way through your post – which is not what you want!

Again, keep in mind that you are desiring to share your message with the greatest number of people as is possible, and creating something that is easy to read is the best way to do that. People are on a time crunch more than ever, so brevity where it is possible is always going to help you in your end goal of clear communication.

Step Four: Spelling, Word Selection and Grammar: Finally, go through your article and correct grammar, spelling, and see if you can add variety in your word selection. I like to save spelling and grammar editing to the end because you don’t want to waste time correcting it and then adding in new paragraphs or sentences, or removing a piece that you already edited. You also want to look for word variation, which helps to add an extra dimension to your work which tends to make it much more interesting. For myself I make sure I am not using the same word over and over again, and I make sure that I add in some extra descriptive words every once in a while. Once more, put yourself in the mindset of your reader – would this article hold your attention?

So there you have it! Four simple steps to help you create a highly unique but clear and concise piece of writing. Sharing your work with the world can be nerve wracking, especially if you do care deeply about the subject you are discussing in your piece. Adding some structure means that people are going to be much more likely to receive your work the way you want them too, making both of you happy.

 

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Consciousness

How To Have Your Own Personal Zen Master Around Anytime You Descend Into Stress

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CE Staff Writer 7 minute read

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Take a moment and breathe. Place your hand over your chest area, near your heart. Breathe slowly into the area for about a minute, focusing on a sense of ease entering your mind and body. Click here to learn why we suggest this.

When you look at a true spiritual master, guru or yogi, one of the most remarkable things you might notice is that they don’t seem to experience stress. You might conclude that they arrive at this state through meditation, fasting, prayer, or other such disciplines. This is only partly true. Those spiritual practices can certainly contribute to stress reduction, but their ultimate effect is to support the maintenance of ONE KEY THOUGHT that spiritual masters hold in their minds (and bodies) with unfailing certainty.

Granted, this key thought is not easy to grasp, hold as truth, and then deeply embody within yourself. Throughout history spiritual masters have done their darndest to articulate it for those hoping for inner peace and harmony. The limitations of language, of all human languages, is woefully revealed in these attempts. But if you are ready, open, and genuinely seeking–an ‘aspirant’ as they say in yoga–then it becomes possible for a certain expression or turn of phrase to begin to activate your deeper inner knowledge of the state some call samadhi, enlightenment, Christ consciousness, or what I like to simply term presence. Are you ready?

Stress-Free Perception

In a true state of presence it is impossible to feel stress. Impossible. That is because stress is predicated on our seeing the world as dualistic. In a state of presence we embody a perception of singularity. The apperception of the world as whole, as unified, is truth unmasked.

From a perception of unity there is no past or future, there is only now. Note that human experience is only ever experienced through the now, past experiences were only ever experienced in the now, and the same will hold for our future experiences. Having the experience of presence helps us get a glimpse that time itself is a fabrication, a ‘program’ that helps our intentionally limited minds have a particularly lush and interesting kind of experience in the physical world.

How We Create Stress

But let’s get back to our everyday time-bound consciousness. For those of you who earnestly seek to dissolve your stress, and are open and willing to let go of anything your mind is clinging to in order to achieve it, I will try to explain the one key thought.

The experience of stress is the experience of the tension or dissonance between two things: how your world IS in any moment, and how you think it SHOULD BE. You create stress by carrying in your mind an image of how something in the NOW—yourself and others, the presence or absence of things, the weather—is NOT OK as it is. That puts you into a self-created adversarial relationship with the only point of contact you have with life.

Fortunately, your emotions alert you to this crazy confabulation, by making you aware of internal discomfort you label as STRESS. This STRESS is nothing more than an urgent signal from your higher intelligence to return to presence. But in a state of stress how can you possibly return to presence?

The One Key Thought Into Presence

You need to get into the habit of using your awareness of your own stress as a trigger to align yourself with this one key thought: everything is perfect as it is. It’s like having your own personal Zen master around any time you descend into stress asking you the well-worn koan, ‘What, in this moment, is lacking?’

It works. Trust me.

But it only works to the extent that you are willing to let go of the past (and future), along with all your judgments, grievances, ‘shoulds’, hopes, and fears that arise out of a dualistic perception. If you are truly willing and able to deeply hold this one key thought as ULTIMATE truth, above ALL other beliefs and opinions, you will start to feel it working.

Spiritual Context

If you have doubts about this one key thought representing ultimate truth, allow me to provide the spiritual context I work with in which the statement makes perfect sense.

A common thread at the heart of all great spiritual traditions is that we are all immortal souls who are currently having a ‘human’ experience. The circumstances of this life experience were chosen by us to facilitate our soul’s evolution. So any time you feel stress, you can see it as the universe prodding you to take an evolutionary step. That evolutionary step is to see the perfection in everything, if only for a moment at first. If you’re game, these brief moments of clarity add up quickly to a more permanent step up.

An Example

Let’s say for example you’re stuck in traffic, and realize you are going to be late for a meeting. Maybe it’s even your ‘fault’, because you left late or didn’t check your GPS. If you’re feeling stressed about it, realize it’s because things are not how your mind thinks they should be. Your mind thinks you ‘should’ be at the meeting on time–to get some important information, perhaps, or because your reputation as a reliable person is at stake, and you will be judged by others at the meeting in a way that may impact your future success.

Now, you can continue to be stressed in that moment (and subsequently for the entire drive to the office), or you can take ALL that very reasonable blather of ‘oughts’ and ‘shoulds’, roll it up in a ball, and drop it into your faux-ashtray. You will be able to do this if you reach for presence, if you remind yourself that there is only the present moment, and in the present moment you can choose to experience stress, or choose to experience peace. If you choose to be fully present you accept the present moment exactly as it is, realize there is nothing you can DO in that moment to remedy the so-called problem, and take the evolutionary step of seeing everything as perfect in this so-called ‘stressful’ moment. There is no problem now–and you will deal with the ‘problem’ when the ‘problem’ arises. You are simply in a car driving. You will then start to feel relief, and gain confidence that if you maintain presence through your arrival to the office, your late entry into the meeting, and your conversations afterwards, the ‘problem’ will never arise and you will literally breeze through the whole experience. You will be ‘ok’ with whatever happens.

Common Fears About Presence

FEAR: If I go into presence I will lose my mind.

Maybe-but only in a good way. Lol. Seriously, presence is not losing one’s mind, it is aligning one’s mind properly, with the timeless ‘true mind’ playing the role of master and the time-bound ‘false mind’ (ego) playing the role of servant, allowing the true mind to interface as it pleases with the time-governed physical world.

FEAR: If I go into presence I will stop trying to make my life better.

Perhaps. After all, what is better than presence, where everything is perfect? But there is more to it. You may be surprised to hear that a state of presence does not thwart action, it only thwarts reaction, fear-based, ego-sponsored drives to alleviate doubt, fear, insecurity, stress. In a state of presence the true mind decides on action, the best action for the situation, which is then carried out in perfect flow with the environment.

FEAR: It’s too hard to do and I’ll ultimately fail.

Failure is impossible. Patience, though, is required. The evolution of consciousness might seem like waves rising and falling on the shore, but the high water marks accumulate and eventually produce a stable higher state of awareness. Remembering and forgetting presence is natural, but with persistence it is remembered more often, maintained for a longer period of time, and eventually becomes part of your normal, base perception. With this as your base perception, then, it is truly possible for you to experience a life free of stress.

 

Dive Deeper

Click below to watch a sneak peek of our brand new course!

Our new course is called 'Overcoming Bias & Improving Critical Thinking.' This 5 week course is instructed by Dr. Madhava Setty & Joe Martino

If you have been wanting to build your self awareness, improve your.critical thinking, become more heart centered and be more aware of bias, this is the perfect course!

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Consciousness

Are We Well Adjusted To A Profoundly Sick Society?

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CE Staff Writer 1 minute read

Before you begin...

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Take a moment and breathe. Place your hand over your chest area, near your heart. Breathe slowly into the area for about a minute, focusing on a sense of ease entering your mind and body. Click here to learn why we suggest this.

Following up on a classic quote from Jiddu Krishnamurti, what does it mean to be well adjusted to a profoundly sick society?

Dive Deeper

Click below to watch a sneak peek of our brand new course!

Our new course is called 'Overcoming Bias & Improving Critical Thinking.' This 5 week course is instructed by Dr. Madhava Setty & Joe Martino

If you have been wanting to build your self awareness, improve your.critical thinking, become more heart centered and be more aware of bias, this is the perfect course!

Click here to check out a sneak peek and learn more.

Continue Reading

Consciousness

How To Ground Yourself: A Simple Yet Powerful Technique

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CE Staff Writer 2 minute read

Before you begin...

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Take a moment and breathe. Place your hand over your chest area, near your heart. Breathe slowly into the area for about a minute, focusing on a sense of ease entering your mind and body. Click here to learn why we suggest this.

Mental health challenges, depression and even physical illness, are all on the rise. All three are believed by emerging research to be linked to trauma.

Thankfully, nervous system health and trauma are becoming a big part of what people talk about as it seems people are looking to get to the root of these issues more now than ever before.

After coming to my own realization that I was traumatized from experiences I had, I began studying trauma to not only help myself but to see how I could further improve my own media work – which has been, in essence, trauma-informed, since 2009.

What I’ve come to feel is that trauma affects almost all of us in some way, while there is not much data to back that up, I truly believe this to be the case. Learning useful skills to work through that trauma is becoming important in order to take our health into our own hands.

In the video below, I talk a bit about how events going on in the world can make us feel anxious and worried, and how that affects our bodies, minds, and health. I also share a simple yet powerful technique for sensory grounding.

Dive Deeper

Click below to watch a sneak peek of our brand new course!

Our new course is called 'Overcoming Bias & Improving Critical Thinking.' This 5 week course is instructed by Dr. Madhava Setty & Joe Martino

If you have been wanting to build your self awareness, improve your.critical thinking, become more heart centered and be more aware of bias, this is the perfect course!

Click here to check out a sneak peek and learn more.

Continue Reading
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