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How The Mainstream Media Polarizes The Masses

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With widespread coverage of selected terror attacks it is difficult for the average viewer to determine just what is real, what is manufactured, what is propaganda, what is the truth, and what are the root causes of these terrible events. It becomes apparent in times of blanket media coverage that people become polarized to the circumstances at hand. Sides are chosen over who is to blame and what we should do about these horrific acts of violence. Emotions and feelings of hatred, revenge, and retribution are aroused and fostered through 24/7 media coverage of certain incidents. Regardless of the circumstances, people form strong beliefs and opinions without fully understanding the background and facts. Why do we form such strong emotive beliefs when we are far removed from the facts and reality of these events?

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Social Proof Influences You More Than You Know

Have you ever walked past a crowded restaurant and thought, “That place must be good, we should go there some time?” Have you ever waited in line to get into a nightclub only to find that when you get in there the place is only half full? Or have you ever seen your favourite celebrity advertising a product or service and then went out and bought it? If you have, you are a victim to social proof. Social proof is a psychological phenomenon which influences individuals to reflect the behaviours of groups or other individuals for a given situation. Psychologists refer to social proof as a ‘decision heuristic,’ a shortcut for making decisions.

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Social Proof Helps People Make Decisions Without Having to Do Their Own Research

“The information age is actually a media age. We have war by media; censorship by media; demonology by media; retribution by media; diversion by media – a surreal assembly line of obedient clichés and false assumptions.” John Pilger

Social proof is a shortcut, allowing people to avoid critically thinking about a decision, favouring instead to copy someone else’s behaviours. The behaviour is driven by the belief that if others around us are doing something then our decision to do the same is confirmed. It stems from an inability and insecurity to make decisions. More importantly, social proof assures us we are making the right decisions which conform with our friends, colleagues, and society in general. Research shows that our buying decisions are significantly influenced by the reviews of others — hence why marketers use testimonials, reviews, and celebrity endorsements so often. These help us justify purchasing various products and services, alleviating any concerns that we may be making the wrong decision.

Social Proof in The Media

“The most effective propaganda is found not in the Sun or on Fox News – but beneath a liberal halo. When the New York Times published claims that Saddam Hussein had weapons of mass destruction, its fake evidence was believed, because it wasn’t Fox News; it was the New York Times.” – John Pilger

The mainstream media uses their outlets and reach to influence and help people form opinions and beliefs through what they communicate. The media can have a significant impact on how people make decisions. The untrained viewer will reflect behaviours propagated through news outlets, assuming the broadcaster is providing accurate and unbiased information. Social proof is a powerful tool, as it is breeds conformity. When a person is in a situation where they are unsure of the correct way to behave, they will often look to others for cues concerning the correct behaviour. We conform, like sheep. We follow others whom we believe or think have a better understanding of the situation. When individuals and groups have no clear guidance for making decisions, social proof acts as evidence, confirming certain behaviours or actions.

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Social Proof  Delivered Seamlessly to a Television Set Near You

“It is not enough for journalists to see themselves as mere messengers without understanding the hidden agendas of the message and the myths that surround it.”  John Pilger

Social proof is delivered seamlessly today to the masses via the media. This is achieved through a variety of strategies and techniques aimed to influence opinions and alter beliefs. Experts, academics, politicians, and authority figures (either for or against a certain cause or ideology) are paraded out into the news networks, promoting certain agendas and causes. Having an expert or some authority figure discuss or present an opinion or information goes a long way towards convincing the audience this particular view is credible and trustworthy. These authority figures are similar to a form of peer group pressure. Presenting confident and seemingly well-respected and credentialed people as mouthpieces helps communicate to the audience a compelling reason to believe the information presented.

Multiple Source Effect

“Official truths are often powerful illusions.” John Pilger

Making it harder to determine what is true and unbiased is the multiple source effect. This occurs when people give more credence to ideas that are stated by multiple sources. This effect can be clearly seen when social proof occurs. For instance, one study observed that people who hear five positive reviews on a book as read by five different synthesized voices perceive that book more favourably than if they hear the same five reviews as read by one synthesized voice. (1) Similarly, the mainstream media, which is predominately owned by a few conglomerates, publishes articles and stories throughout the various mediums (newspapers, magazines, online and television) seamlessly. This integration of information and news provides the consistency which convinces the untrained observer that the information is legitimate.

Article by Andrew Martin, author of  Rethink…Your world, Your future. and One ~ A Survival Guide for the Future… 

RethinkcoverCE2excerpts from Rethink…Your world, Your future.

(1) Lee, Kwan Min (1 April 2004). “The Multiple Source Effect and Synthesized Speech.”. Human Communication Research 30 (2): 182–207.

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Abductions & Car Vandalism – Startling Australian UFO Report Unclassified

Gautam Peddada

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An uncovered Australian report performed by their Department of Defence. “Scientific Intelligence — General — Unidentified Flying Objects” is trending again. Those who have done extensive research on UFOs will find the Australian version of disclosure to be far more intellectually honest than the American version. Albeit it was conducted decades ago.

According to ex-US intelligence official Luis Elizondo, the Defense Department’s Inspector General is presently conducting three reviews. The inquiries vary from the Department of Defense’s handling of UFO claims to Elizondo’s alleged whistleblower retribution. The open IG cases are crucial to Australia’s report because they establish beyond a shadow of a doubt that the US Department of Defense is being dishonest and shady when it comes to the UFO subject. For decades, Australia has been a loyal friend of the United States. Within Australia’s boundaries, they share a military installation (Pine Gap). When a close defense ally’s intelligence agencies determined that the US was not being intellectually honest in its approach, perhaps it is reasonable to conclude that there is more to the tale than the 144 incidents studied since 2004 by the UAPTF.

The CIA became alarmed at the overloading of military communications during the mass sightings of 1952 and considered the possibility that the USSR may take advantage of such a situation.

Australian UFO study.

According to the summary, OSI, acting through the Robertson-Panel, encouraged the USAF to use Project Blue Book to publicly “debunk” UFOs. In a tragic twist of fate, when Australian authorities sought explanations from the US Air Force, the allegation was debunked. The authors of the study were depicted as conspiratorial and even crazy by the US Air Force. Ross Coulthart reported this, and it may be heard in a recent Project Unity interview. Courthart is an award-winning investigative journalist who is drawn to forbidden subjects. He also stated on the same podcast that a senior US Navy official identified as Nat Kobitz told him that the US had been in the midst of reverse-engineering numerous non-human craft. According to his obituary, Mr. Kobitz was a former Director of Research and Development at Naval Sea Systems Command.

Continue reading the entire article at The Pulse. 

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Exopolitics

New UFO Film Questions What The US Government Is Hiding

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CE Staff Writer 2 minute read

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Take a moment and breathe. Place your hand over your chest area, near your heart. Breathe slowly into the area for about a minute, focusing on a sense of ease entering your mind and body. Click here to learn why we suggest this.

The US recently released its highly anticipated Pentagon UAP report, but it wasn’t much more than a 9 page rundown of what has been known for decades. Regardless, for many, what was promising was that the UFO subject was being taken seriously again – and perhaps many more scientists might get involved.

For decades many have been warning about leaving UFO disclosure in the hands of a government that likes to use crisis’ or current events to expand its defense budgets. Further, why would we suddenly expect a government, who has been lying about this subject for 70 years, to suddenly come forth with the truth? What would inspire them to suddenly change their mind?

Perhaps it’s because the search for ET is an idea who’s time has truly come. We’ve reporting on this for over 13 years, and are mongst a community of researchers who have been encouraging humanity to look at the evidence for more than 70 years. It feels like an idea that human collective consciousness is more than ready to explore.

The impact the ET question has on our individual and collective worldview has the power to truly change the way we view ourselves and the meaning of life here on earth. Think of the implications answers to this question could have on how we set up and run our society as well. Technology, culture, collaboration etc – I spoke about this more in great detail in my extended interview for Greer’s. prior film Close Encounters of The Fifth Kind here.

Now, a new documentary from Dr. Steven Greer, directed by my good friend Michael Mazzola, seeks to explore what the films calls “the current government and media disinformation campaign promoting 3 big lies:”

1. We do not know what these UAPs/ UFOs are. WE DO.
2. Humans cannot make craft that can maneuver like UFOs. WE CAN and WE DO.
3. The UFOs are a threat. THEY ARE NOT.

Bold statements. Watch the film below and see what resonates most with you.

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General

PGA Tour To End COVID Testing For Both Vaccinated & Non-Vaccinated Players

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CE Staff Writer 4 minute read

In Brief

  • The Facts:

    The PGA Tour has announced that it will stop testing players every week, regardless of whether they have been vaccinated or not.

  • Reflect On:

    Are PCR tests appropriate to identify infectious people? Should people who are healthy and not sick be tested at all, anywhere?

Before you begin...

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Take a moment and breathe. Place your hand over your chest area, near your heart. Breathe slowly into the area for about a minute, focusing on a sense of ease entering your mind and body. Click here to learn why we suggest this.

The picture you see above is of John Rahm, a professional golfer on the PGA tour being carted off the golf course after tournament officials told him he had COVID. He was healthy and had no symptoms, yet was forced to withdraw from the tournament. He was told in front of the camera’s, and a big scene was made out of the event. You would think something like that, especially when you are a big time sports figure, would be done behind closed doors with some privacy.

Earlier on in June a spokesperson for the PGA Tour said that more than 50 percent of players on the PGA tour have been vaccinated. Although it seems that the majority of players on the tour will be fully vaccinated judging by this statement, it does leave a fairly large minority who won’t be, and that’s something we’re seeing across the globe as COVID vaccine hesitancy remains high for multiple reasons.

We are pleased to announce, after consultation with PGA Tour medical advisors, that due to the high rate of vaccination among all constituents on the PGA Tour, as well as other positively trending factors across the country, testing for COVID-19 will no longer be required as a condition of competition beginning with the 3M Open. – PGA tour Senior VP Tyler Dennis

The tour recently announced that the testing of players every week will stop starting in July for both the vaccinated and the unvaccinated. This was an unexpected announcement given the fact that, at least it seems in some countries, vaccinated individuals will enjoy previous rights and freedoms that everyone did before the pandemic. Travelling without need to quarantine and possibly in the future not having to be tested could be a few of those privileges. Others may include attending concerts, sporting events, or perhaps even keeping their job depending on whether or not their employer deems it to be mandatory, if that’s even legally possible. We will see what happens.

Luckily for professional golfers, regardless of their vaccination status they won’t have to worry about testing positive for COVID, especially if they’re not sick. This is the appropriate move by the PGA tour, who is represented by their players and it’s a move that the players themselves may have had a say in. It’s important because PCR tests are not designed nor are they appropriate for identifying infectious people. A number of scientists have been emphasizing this since the beginning of the pandemic. More recently, a letter to the editor published in the Journal of infection explain why more than half of al “positive” PCR tests are likely to have been people who are not infectious, otherwise known as “false positives.”

This is why the Swedish Public Health agency has a notice on their website explaining how and why polymerase chain reaction (PCR) tests are not useful for determining if someone is infected with COVID or if someone can transmit it to others, and it’s better to use someone who is actually showing symptoms as a judgement call of whether or not they could be infected or free from infection.

PCR tests using a high cycle threshold are extremely sensitive. An article published in the journal Clinical Infectious Diseases found that among positive PCR samples with a cycle count over 35, only 3 percent of the samples showed viral replication. This can be interpreted as, if someone tests positive via PCR when a Ct of 35 or higher is used, the probability that said person is actually infected is less than 3%, and the probability that said result is a false positive is 97 percent. This begs the question, why has Manitoba, Canada, for example, using cycle thresholds of up to 45 to identify “positive” people?

When it comes to golf, the fact that spread occurring in an outdoor setting is highly unlikely could have been a factor, but it’s also important to mention that asymptomatic spread within one’s own household is also considerably rare. It really makes you wonder what’s going on here, doesn’t it?

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