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The Cancer Pink Ribbon Marketing Scam That’s Capitalizing On Women’s Emotions

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If you are living in America, chances are you’re familiar with the little pink ribbons. They seem to be plastered on everything — from makeup and jewellery to gardening tools and even buckets of fried chicken. But at least they are for a good cause. If we see this symbol and purchase these products, that means we are supporting breast cancer research, right?

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Well, surprise, surprise — that is exactly what you are meant to believe and an example of marketing at its finest. It is truly sad to realize how much power marketing and advertising campaigns have over us.

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Considering that about 1 in 8 women will develop breast cancer in her lifetime, the Breast Cancer Foundation represents a noble cause that certainly deserves money for research and treatment. Unfortunately, their efforts only appear honourable on the surface; in reality, the multi-million dollar company behind those pink ribbons — the Susan G. Komen Foundation — puts less than a dime of each dollar toward actually finding a cure for breast cancer. And that’s just the beginning of the problem.

Where Does The Money Actually Go?

The Komen Foundation’s assets total over a staggering $390 million. According to Charity Navigator, the foundation reported a total revenue of nearly $312 million in the fiscal year ending in March 2010. In an article published on AlterNet, however, Emily Michele breaks down how this money was actually spent, showing that only 20.9% of the funds are actually going to breast cancer research, despite the heavily marketed “search for the cure” being their most publicized mission. So where else does the money raised go?

  • 13% for health screening
  • 5.6% for treatment
  • 10% for fundraising
  • 11.3% for administrative costs
  • 39.1 for public education

On the surface, these percentages seem reasonable, but there is more to these statistics than meets the eye. Take public education, for example: while it seems like an important component of the prevention and early detection of breast cancer, that isn’t necessarily what’s being taught. Michele writes:

There are no mentions of eating healthy foods, getting proper levels of cancer-preventing Vitamin D, or cutting out sugar — the substance that feeds cancer cells — in any of its “public health education” efforts. Even though these are scientifically proven ways to prevent cancer. . . .

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One thing that doesn’t quite compute with me is how Komen’s mission of finding a “cure” — after all, that is its name — is congruent with putting over half its money toward promoting awareness and screening, for early detection of breast cancer. It’s not curing breast cancer to be aware that you could get it, nor is finding out that you have cancer and treating it in the early stages in hopes of entering into remission. That’s not a cure. Yet that is Komen’s largest promoted focus.

The first thing that you see while visiting the Pink Ribbons website is the statement:

“The best protection is early detection.”

This statement is simply not true; the best protection would be to avoid getting breast cancer in the first place and to make healthy lifestyle choices.

Pink Ribbons Make Money, They Don’t Cure Cancer

It is horrifying that this corporation is preying on the emotions of men and women whose lives have been affected, either directly or indirectly, by breast cancer. When you consider how much this charity has raised, through donations from people who believe they are helping to support a cause and directly assist in finding a cure, it becomes downright sickening.

If you think about it, plastering pink ribbons everywhere is a brilliant way for the Komen Foundation to advertise for itself. As Michele explains:

The pink-ribbon-plastered “awareness” and”education” campaigns are often little more than a highly effective form of advertising — which in turn, brings in Komen’s millions. In other words, a way to raise funds for itself, while getting a pat on the back for its efforts to “save lives.”

Pinkwashing

The term pinkwashing has been coined to describe the deceptive trend of companies joining the fight against breast cancer even when their own products, which proudly display the pink ribbon symbol, have been known to be carcinogenic. These products include cosmetics, fragrances, alcohol, yogurt, deodorant, and many other personal care products. Talk about backwards. Yet this is the essence of the problem: so little effort is put toward researching and educating people about preventative measures that many are simply unaware of what things are carcinogenic in the first place.

Pink Ribbons Inc.

There is an excellent documentary on this topic called Pink Ribbons Inc. (available on Netflix) which is based on a 2007 book titled Pink Ribbons Inc: Breast Cancer and the Politics of Philanthropy, written by Queen’s University professor Samantha King. The film explains the difference between the reality of the disease and the high-profile public perception of it, delivering eye opening interviews from the chairman of the Susan G.

Komen Foundation, Nancy Brinker, as well as women who have terminal breast cancer. It exposes the Run For The Cure fundraising event and brings up important points about the fear and suffering events such as these create. In an interview, one woman from a terminal cancer support group says, “The message is that if you just try really hard, you can beat it, while those who died, weren’t trying very hard.”

Alternative Cancer Treatments

Another issue with pretty much all big name cancer charities is their dismissal of alternative cancer treatments. They put little-to-no money toward funding promising studies of this kind. There are so many potential cures available to us, but the researchers conducting these important studies find it nearly impossible to obtain the funding necessary to have them peer-reviewed.

If a fair percentage of the money donated to cancer charities worldwide was allotted to researching these lesser-known treatments and preventative measures, I think we would see a significant improvement in cancer statistics in the years that followed. As things stand right now, the motto is clearly “Profits before people.” After all, it is the cancer industry… 

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UFO ‘Paralyzes’ Weapons & Electronic Systems of Two Iranian Military Jets Who Try To Fire Upon It

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CE Staff Writer 5 minute read

In Brief

  • The Facts:

    In 1976, residents of  Tehran, Iran noticed a big bright object in the sky. The airport traffic controller also noticed. Military jets were scrambled and a game of "cat and mouse" insured.

  • Reflect On:

    What will the realization that we are been and have been visited by other intelligence do to human consciousness?

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Mainstream UFO disclosure continues to accelerate at a tremendous pace. The U.S. Navy has released multiple videos and pictures of unknown objects (as well as testimony from the personnel involved) performing maneuvers and travelling at speeds that no known man made piece of machinery is capable of doing. The latest footage comes from the USS Omaha, it shows a spherical object that mysteriously disappeared into the ocean. Military encounters with these objects is nothing new, in fact it’s been happening for decades and the phenomenon has been well documented. There are thousands of encounters to choose from that provide a description of such events, the testimony of the personnel involved , radar tracking information and in some cases, photographs of the object.

There are many common themes and consistencies with regards to the behaviour of these objects that seems to be quite evident based on the information and the number of examples that have made their way into the public domain. One of them is the fact that these objects, most of the time, seem to perform evasive maneuvers to avoid our own aircraft. Another one is the fact that critical electronic equipment in military jets seems to shut down when in close proximity to these objects. This is well documented, and it doesn’t just occur with military jets but it’s something that’s happened at nuclear missile facilities. At Malmstrom Air Force Base in March of 1967, a base that was responsible for a large amount of nuclear weapons, multiple military witnesses here saw a red, glowing UFO hovering just outside the front gate. After that happened all of the nuclear missiles shut down and went completely dead. This is not an isolated incident and there are multiple examples.

A great example of an air encounter where this happened comes from an incident that took place in 1976. Residents of  Tehran, Iran noticed a big bright object in the sky. The airport traffic controller also noticed, “it was an intensely bright object that was not supposed to be there.” The Iranian Air Force was contacted (at the time they were a close ally of the United States, under the rule of the Shah), and they dispatched two F-4 fighter jets to check out the object. The United States took this encounter very seriously, a report of what happened was sent to multiple national security officials and U.S. President Gerald R. Ford, CIA Director George Bush, and National Security Adviser Henry Kissinger, among others.

Both of the F-4 interceptor pilots reported seeing the object visually, it was also tracked on their airborne radar. Both planes experienced critical instrumentation and electronics go offline at a distance of twenty-five miles from the object. Here is an excerpt from the report:

Iranian Air Force Jets and a UFO which played “cat and mouse” with them, appearing on radar and “paralyzing” their weapons and electronic systems when the jets attempted to open fire on it….As the F-4 approached a range of 25 nautical miles it lost all instrumentation and communications. When the F-4 turned away from the objects and apparently was no longer a threat to it, the aircraft regained all instrumentation and communications. Another brightly lighted object came out of the original object. The second object headed straight toward the F4.

The report goes on to describe how the smaller object, after detaching from the bigger object, turned inside the arc of the F-4 itself, and then regained the original object. This incident apparently lasted for several hours. This type of “splitting in two” was also observed in an incident occurring near Aguadilla, Puerto Rico airport in April 2013. The incident was filmed and team of analysts working with the SCU, the Scientific Coalition for UAP Studies, a private group of scientists, military analysts, and investigators produced a report analyzing the incident.

Objects splitting into two, travelling at speeds no man made aircraft can, performing maneuvers that no known aircraft can, and exhibiting other astonishing “behaviours” is again, nothing new.

What is most interesting about the Iran incident is that the object(s) seem to know when the jets were attempting to fire on them and were able to prevent it. This is suggestive of some type of precognition, in my opinion.

It is also concerning that we would attempt to fire upon an object that doesn’t seem to be performing maneuvers indicative of a threat. Their behaviour no doubt represents potential air safety issues. In my opinion, many of these encounters are indicative of “curious” behaviour. Meanwhile, there is evidence suggesting that governments of the world have been quite interested in capturing some of these objects and have indeed been successful.

The Takeaway: What are these objects? There are a plethora of stories out there involving beings from another world that are associated with these objects. They come from high ranking military personnel, and civilian incidents like the one that occurred at Ariel School, Zimbabwe, in 1994. Although we can’t say for sure, is it responsible to rely on government and mainstream media to give us our perception of this topic? Should we be so naive as to believe that these entities will give us an accurate depiction of what they have discovered about the phenomenon? It’s no secret that governments and mainstream media have lost and are losing credibility among a large portion of their citizenry, and this is in large part due to perceived deception with regards to so many global issues, especially geo-political issues. Will mainstream UFO disclosure be any different? I don’t know, but what needs to happen with this topic if we want to learn more about it is probably a citizens based initiative and study of the phenomenon, one that is independent of any government organizations, and this is and has been happening around the world for quite some time.

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Former Navy Pilot: We See UFOs “Every Day, For At Least A Couple Years”

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CE Staff Writer 5 minute read

In Brief

  • The Facts:

    Lieutenant Ryan Graves talks to 60 Minutes about seeing UFOs "Every day for a couple years at least" during his time as a Navy pilot.

  • Reflect On:

    Grave's suggestion of sighting frequency is strikingly well beyond that which government has disclosed in the past. is this really happening everyday? If so, for how long? Why are we only hearing about it now?

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The UFO subject has gained a lot of momentum in recent years, so much so that in 2020, then President, Donald Trump signed a bill that would call on the director of national intelligence and the secretary of defense to produce a report detailing everything the government knows about unidentified flying objects, also known as “unidentified aerial phenomena” or “anomalous aerial vehicles.” Interestingly, in the bill, this request was laid out under the subheading “Advanced Aerial Threats,” suggesting government sees these objects as threats even when long time researchers have pointed out that most declassified documents and whistleblower accounts point to these objects performing evasive maneuvers, signalling a ‘non threatening’ situation.

As time has gone on, anticipation about what will be released by the US government in this intel drop has grown. As more and more mainstream media outlets begin to task journalists with exploring this subject more openly, interesting stories have been emerging that increase public awareness further – but sometimes these stories truly shake up the story we’ve received from government.

It’s not that what is being said isn’t true, it’s that to those that have spent time exploring this subject credibly for years, the stories we are hearing are painting a picture that government has essentially just not been able to gain accurate intel about UFOs up until recently, and that simply doesn’t make sense. The Pentagon has gone from strict public denial of UFOs, including ridiculing the subject, to now admitting it, with the story changing almost every six months. Is the Pentagon really begrudgingly admitting something they don’t want to admit? Or is there another game at play here?

In a recent 60 Minutes episode, Lieutenant Ryan Graves, a former Navy pilot, is describing his experience having seen these objects over the course of his career. To Graves, and the Navy in general, UFOs are considered a security risk. In the clip below, when Graves refers to how often they have seen UFOs you can hear 60 Minutes interviewer Bill Whitaker say “wait a minute, everyday for the last couple years?” as if he is confused, and he should be. For decades we have been told in mainstream conjecture that UFOs are nothing more than weather balloons and to not pay attention. Sure, in recent years the government has alluded to some rare footage of UFOs capture on flight instruments, but now all of a sudden we hear that these events have been happening ‘everyday?’

Below is a transcript from the video above, outlining a few key takeaways from the interview.

Bill Whitaker: So you’re seeing it both with the radar and with the infrared. And that tells you that there is something out there?

Ryan Graves: Pretty hard to spoof that.

These photographs were taken in 2019 in the same area. The Pentagon confirms these are images of objects it can’t identify. Lieutenant Graves told us pilots training off the Atlantic Coast see things like that all the time.

Ryan Graves: Every day. Every day for at least a couple years.

Bill Whitaker: Wait a minute, every day for a couple of years?

Ryan Graves: Uh-huh.

When I hear “every day for at least a couple years” I can’t help but think: if this indeed has been happening this frequently, for that long, perhaps longer, why are we only hearing about it now? Why has it gone from “these sightings are rare, we don’t really know much about them” to “we are seeing these every day”?  Can we really believe that government doesn’t know what these are, as is often claimed, when they have that frequent experience with them? This is a rather absurd idea.

Look at the wonder and excitement on the face of Ryan in the interview, does he seem scared? Worried? Does it seem like he’s dealing with a threat? No. He seems curious and fascinated. Likewise when we hear “every day for at least couple years,” don’t you think something ‘threatening’ would have happened by now?

I’ve spoken to Constitutional and public interest lawyer Daniel P. Sheehan on a number of occasions, he has made it quite clear to me that from his perspective and interactions with high level officials, no one is really seeing this as a threat. Yet that is the story that comes out to the public.

Why does the version of disclosure we are getting paint government in an innocent light when the deception coming from them has last almost 100 years? We can speculate on this all day, but one thing seems clear, the US government is not going to tell us all they know about this subject, and we should not expect them to. Inquiry into this subject will have to be done another way.

“Frankly, there are a lot more sightings than have been made public. Some of those have been declassified. And when we talk about sightings, we are talking about objects that have been seen by Navy or Air Force pilots, or have been picked up by satellite imagery, that, frankly, engage in actions that are difficult to explain, movements that are hard to replicate, that we don’t have the technology for, or traveling at speeds that exceed the sound barrier without a sonic boom.” – Trump’s former intelligence director John Ratcliffe.

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Gaza Fights For Freedom: The Full Documentary

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CE Staff Writer 2 minute read

In Brief

  • The Facts:

    A film showing Gaza’s protest movement. Filmed during the height of the Great March Of Return protests, it features exclusive footage of demonstrations where 200 unarmed civilians have been killed by Israel snipers since early 2018.

  • Reflect On:

    Why does mainstream media ignore a particular perspective? Why do social media giants censor it? What is going on?

Before you begin...

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Take a moment and breathe. Place your hand over your chest area, near your heart. Breathe slowly into the area for about a minute, focusing on a sense of ease entering your mind and body. Click here to learn why we suggest this.

Gaza Fights For Freedom is a film directed by Abby Martin of The Empire Files that portrays life in all aspects for the people of Gaza. It was released in 2019, but is quite relevant right now given the human rights abuses and crimes against humanity that are taking place there. The topics covered are varied but all are centered on the imprisonment and deprivation caused by the Israelis blockading the small territory. The Israelis have created a situation where most of the water is toxic, where electricity on a good day maybe lasts eight hours, but often only four and frequently never. Imports of food are limited, as put officially by the Israelis themselves to put them on starvation rations. Movement is restricted by the Israeli military on all sides, and no construction materials are allowed through to repair the severely damaged infrastructure from recent Israeli attacks.

Right now, people are marching all over the world in support of the Palestinians, yet there is absolutely zero appropriate coverage by mainstream media.  Facebook and other social media platforms have been quite active in censoring and blocking activists in support of Palestinians, and Israel just bombed a major press building that was the home of multiple media outlets, like Al Jazeera and the Associated Press

A statement from Al Jazeera condemned the attack, calling on “all media and human right institutions to join forces” in denouncing the bombing and to “hold the government of Israel accountable”. “Al Jazeera condemns in the strongest terms the bombing and destruction of its offices by the Israeli military in Gaza and views this as a clear act to stop journalists from conducting their sacred duty to inform the world and report events on the ground,” the statement read.

The film highlights the Israeli (and US) military and political leaders’ complete disregard of many international humanitarian and war crimes treaties.  All the great information aside, and all the great journalistic photography aside, “Gaza Fights For Freedom” allows the Palestinians to speak for themselves. Abby Martin serves as an occasional commentator not so much to offer an ideology but so as to introduce a topic.

It’s a great documentary to introduce people to what has been happening in Palestine.

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