Connect with us

Alternative News

If Men Were Exploited The Same Way Women Are By The Advertising Industry… (Images)

Published

on

In recent years, the world of fashion and advertising has distastefully blurred the lines between right and wrong, creating a pronounced grey area of supposedly acceptable imagery which includes everything from BDSM and rape to abuse, aggression, and underage perversion. And this phenomenon can’t simply be narrowed down to ‘artistry’ when the symbolism is so blatantly sexist and even morbid.

advertisement - learn more

I mean, is it appropriate for 4-year olds to have a lingerie line, never mind to be photographed in them? I have a 2-year old niece and while I think it’s adorable for her to have cute bathing suits, I would never allow her to wear something provocative in any way. It’s heavily insinuated that Americans are just uptight when it comes to sex, and in many respects this is true, but there is a line that must be drawn when it comes to children that culture cannot influence.

So while Luis Paredes, the publisher of The Lingerie Journal, may blithely assert that “while Americans may be shocked, the line of clothing wouldn’t cause a ripple in Europe,” the reality is that we are looking at the exploitation of children. We may have antiquated views about breastfeeding and sex, to be sure, but sexualized images of children are in a whole different ballpark, and considering the UK’s current heavy investigation into pedophile rings being attended by high government officials, maybe these ads should be causing some ripples.

xlarge_cadeaux1

Kylie Jenner, an heiress of the Kardashian clan, has received heavy media attention over her recent lip injection (to each their own), but it was this particular photo shoot that brought her under major scrutiny. The cover image for Interview magazine features Kylie in a wheelchair. Why?

Kylie-Jenner

advertisement - learn more

Shot by Steven Klein, the shoot is supposed to be reminiscent of work produced by Allen Jones, a British pop artist famous for his controversial sculptures of half-naked women on all fours and in other submissive positions being used as human furniture. Quite objectifying. (You can view the full gallery here.)

These next few images highlight the absurdity of advertisements today, switching the sex of the subject (or should I say object) in the ad to underscore how ridiculous and demeaning their roles truly are. Thanks to Lauren Wade from Take Part for creating these images.

Sisley ad, photographed by Terry Richardson, 2006

SISLEYDoubleFinished2

This isn’t the first time we’ve seen sexual abuse in advertisements and it definitely isn’t less upsetting when a guy takes her place. The disturbing tone of this ad is hardly surprising considering it was shot by the infamous Terry Richardson, who carries a string of sexual misconduct allegations with models under his belt. I mean the guy himself said, “It’s not who you know, it’s who you blow. I don’t have a hole in my jeans for nothing.”

Tom Ford for Men ad, photographed by Terry Richardson, 2007

TOMFORDDoubleFinished2

Well we certainly know that sex sells, but why is this appropriate as an advertisement, yet women are still being shunned into bathroom stalls to breastfeed their babies? It’s easy to see how much less appealing this is with men’s breasts instead.

American Apparel ad, 2010

WIDEOPENDoubleFinished3

Wondering what the purpose of this ad is? You’re not alone, since this is a product that is clearly marketed to women. But these images really come as no surprise. American Apparel CEO Dov Charney was unceremoniously dismissed from his position in December of 2014 because of the A.A. board’s “ongoing investigation into alleged misconduct”  — which includes (but is not limited to): holding an employee as a personal sex slave for eight months, sexually harassing multiple models and employees, assaulting a store manager, using ethnic and racist slurs with staff, and masturbating in front of a reporter in a 2004 Jane magazine article.

American Apparel ad, 2007

AADoubleFinished3

If this really is an ad marketed to women, what kind of message is it supposed to send? This image is pretty standard for the company though, considering they once featured then-CEO Dov Charney in bed with models in one ad and having his crotch licked in another. How did it get this far to publication? Even with a male on display it’s pretty disturbing, but at least brings some humour. Interesting that one is sexy and the other comical.

Marc Jacobs ad, photographed by Juergen Teller, 2008

MarcJacobsDoubleFinished3

What do you think this ad is trying to illustrate? Why would a brand use a wrinkled bag to market their products?

These images only provide a glimpse at broad the spectrum of degradation toward women present in advertising and if you think the images itself are enough to make you ponder, imagine what goes on at these shoots or even at the castings.

Charlotte Waters was a 19-year-old art student when she contacted Terry Richardson for a shoot, having only heard he was a good connection to make and work with. “He had me unbutton his pants, and he took his penis out, and it was all completely downhill from there.” She said in an interview with Vocativ. He even went as far as ejaculating on her face. 

Sara Ziff, founder of advocacy group Model Alliance, was also 19 when her agency sent her to Richardson. “It was supposed to be for a mainstream fashion magazine, but when I arrived, he unexpectedly asked me to pose topless,” she says. “I felt pressured to comply because my agent had told me to make a good impression because he was an important photographer who shot for all the major magazines and brands.” On HuffPost Live, Ziff exclaimed, “[Richardson] will ask you to take your clothes off at the casting, and in some cases, give him sexual favors.”

Model Alliance is Sara Ziff’s effort to establish fair labor standards for models working in the American fashion industry. She hopes to protect working models from exploitation, especially from sexual abuse, and to improve the lot of its members in terms of pay and working conditions. It has drawn up a “Models’ Bill of Rights.”

Model Alliance was inspired by Sara’s time working on the documentary Picture Me

Sara had this to say about the documentary in an interview with Fashionista:

[“Picture Me”] was on the festival circuit in 2009, and it was really at Q&A discussions for the film that we started talking about the need for a union, like the equivalent of the Screen Actors’ Guild, which is now SAG-AFTRA, for models. Models would come to these screenings and get really emotional talking about bad experiences they’ve had, and the film became this organizing tool to raise awareness publicly, but also within the industry. We wanted an existing union to extend membership to models, but when it became clear that that wasn’t possible, I was crazy enough to take it upon myself and start up from scratch, which people warned me not to do, but I also was studying labor and organizing in college.

The majority of models start their careers before the age 16, with most working unchaperoned and far from home. This creates an unconscionable environment of coercion, where the incentive to get hired (and remain employed) is enough to keep most girls quiet. Sara Ziff talks about her own experience with this firsthand at the age of 14:

When I entered the business as a 14-year-old schoolgirl, I was routinely asked to do topless shoots and pose seductively. To this day, in an industry dominated by minors, there is no policy of informed consent for jobs involving full or partial nudity. A recent survey shows that 86.8% of models have been asked to pose nude at a casting or job without advance notice.

Girl Model is another documentary exposing the terrifyingly young age at which some models start working. The film follows 13-year-old Siberian-born model Nadya Vall on her quest to become a model, accompanied most of the time by Ashley Arbaugh, the American modeling scout (and former model) who discovers her.

In my opinion, to be successful and thrive in the fashion industry, you need to have a sound idea of who you are as an individual and what you stand for, and unfortunately, most girls who are recruited at 14 or younger are still discovering who they are and what their place is in the world. This makes it easier for agents and scouts to shape them into who they think they should be, almost inevitably promoting a mental instability and dependency on those around them.

This article can only provide for you a different perspective on the reality that certain individuals in the fashion industry must face. Like with all things in life, there are great things about this industry and there are terrible, but it just seems that most of the ‘bad’ has been swept under the rug, with little to no attention being paid to the bigger fallacies presented by advertising companies.

Images like these allow us to see the toxic leaks that are trickling into our society, helping us to be more critical about what we are ingesting visually and more proactive in learning more about a massive money making machine that bombards us with a skewed view of the world from all sides.

Stay critical and stay aware, it helps to shift perspectives and ultimately the industry.

Sources

http://www.theguardian.com/commentisfree/cifamerica/2012/feb/13/ugly-truth-fashion-model-behavior

http://www.takepart.com/feature/2014/07/09/what-if-fashion-objectified-males-same-scary-way-it-does-females

http://www.vocativ.com/underworld/sex/oh-god-whats-happening-close-personal-terry-richardson-model/

http://www.huffingtonpost.com/2014/07/17/fashion-ads-treated-men-and-women-same_n_5589243.html

http://www.theguardian.com/fashion/2012/feb/01/sara-ziff-models-workers-rights-group

http://www.theguardian.com/commentisfree/cifamerica/2012/feb/13/ugly-truth-fashion-model-behavior

http://nymag.com/thecut/2014/06/terry-richardson-interview.html

Free Franco DeNicola Screening: The Shift In Consciousness

We interviewed Franco DeNicola about what is happening with the shift in consciousness. It turned out to be one of the deepest and most important information we pulled out within an interview.

We explored why things are moving a little more slowly with the shift at times, what is stopping certain solutions from coming forward and the important role we all play.

Watch the interview here.
Advertisement
advertisement - learn more

Alternative News

Former CIA Officer & ITNJ Chief Counsel Shares Reality Of Elite Child Trafficking

Published

on

In Brief

  • The Facts:

    Child trafficking goes far beyond the sexual abuse of children. As Robert David Steele explains, it deals with torture, ritual abuse, organ harvesting and much more. It's a big issue that needs more awareness, and the ITNJ is taking action.

  • Reflect On:

    How did we get to the point where our 'leaders' in the most powerful positions are involved in such things? Is it appropriate to continue having them occupy high-ranking positions? Should we be supporting them? Processing our emotions is key.

Robert David Steele is a former Marine, CIA case officer and the co-founder of the US Marine Corps Intelligence Activity. His mission has been to spread the use of Open Source Intelligence (OSINT), and he’s written a number of handbooks on OSINT for NATO, the DIA and US Special Operations Forces.

He has been working in these fields for decades, and definitely knows a thing or two about what’s going on at the deepest levels of government and the military industrial complex. These are the people we have to start listening to for truth. He won’t get an interview on CNN, that’s for sure.

Lately, he’s been one of several credible people from ‘within’ creating awareness and speaking out about issues that mainstream media continues to ignore, who sometimes goes as far to label as a ‘conspiracy theory,’ no matter how much evidence sits behind the claims. One of these issues is child trafficking and abuse, a topic that’s gained a lot of attention since the 2016 American election as high ranking members of the global elite have been implicated in such activity, and have been implicated in such activity for a very long time.

Only now are we seeing it creep up into the mainstream narrative, despite the fact that they continually try and shut it down. Why? Because the owners and shareholders of these networks have been implicated in the activity discussed in this article.

Beyond Simple Abuse

In the video below, Robert gives a very brief outline of the issue, and how child trafficking goes far beyond the abuse of children. It goes into organ harvesting, children being bred for ritual abuse, born without a birth certificate, tortured, enslaved, mind-controlled and a much more.

Again, this information is hitting the mainstream like it never has before, one example would be the fact that an NBC news report implicated Hillary Clinton in covering up a massive pedophile ring in the heart of the State Department, another would be multiple ex-high ranking political officials claiming that both the Clinton’s engage in sex with minors, pointing towards their close relationship with Jeffrey Epstein (who also has Royal Family connections).

advertisement - learn more

Epstein is now a registered sex offender. When it comes to the Vatican, there are always disturbing acts going on. Right now, the Pope’s right-hand man, George Pell, is in court for sexual assault, and a massive pedophile ring has been exposed where hundreds of boys were tortured and sexually abused, Pope Benedict’s brother was at the forefront of that controversy.

As far as the military industrial complex goes, Congresswoman Cynthia McKinney grilled Donald Rumsfeld on DynCorp about a private military contractor with ties to the trafficking of women and children. Years later, a top U.S. General who was the liaison between DynCorp and the U.S. Military was implicated in the sexual assault of teenaged girls. The list goes on and on, and it’s a long one. Oh yeah, let’s not forget about PizzaGate…

Individuals from within governments like former U.S. State Department official, Steve Pieczeni, have also been very outspoken on the subject of elite pedophile rings, and who is involved.

As Steele mentions below, ‘powerful’ organizations, like intelligence agencies for example, are not all ‘bad.’ He claims that they are filled with 90 percent good people, with good hearts and good intentions, and that the 10 percent that controls these areas are wrapped up in in-humane activity, like child trafficking.

Give the video below a listen to learn more, and you can check out more testimony from the International Tribunal on Natural Justice from others like Robert, police officers, MK Ultra survivors and many more who have knowledge of such activity.

Why Are We Learning About This?

This information can seem ‘dark’ and ‘grim,’ but how are we helping the situation if we completely ignore it and pretend it isn’t happening? It’s one thing to present this information with great judgment and anger, pushing us into a state of being and emotion that keeps us locked into lower frequencies, but it’s another thing all together to present it as  neutral facts that we can become aware of so we can begin to make way for more survivors, whistleblowers and witnesses come forward to share their testimony.

When this happens, action starts to take place, like what we are seeing at the ITNJ. So, if you want to know what to do with this information, share it, and help be the voice for those who still don’t have one. Process any emotions that come from learning this information. This is how we will move through the states of consciousness that project a world that keeps this type of stuff occurring. Evolving beyond the need for it, is often about switching our perspective about it and processing the emotions.

Free Franco DeNicola Screening: The Shift In Consciousness

We interviewed Franco DeNicola about what is happening with the shift in consciousness. It turned out to be one of the deepest and most important information we pulled out within an interview.

We explored why things are moving a little more slowly with the shift at times, what is stopping certain solutions from coming forward and the important role we all play.

Watch the interview here.
Continue Reading

Alternative News

Aerospace Insider on Aliens: ‘We Don’t Have To Go Anywhere To Find Them, They’re Already Here’

Published

on

In Brief

  • The Facts:

    Robert Bigelow, founder of the Bigelow Aerospace Corporation lets the world know that he has knowledge that we are not alone, and that we are currently being visited by intelligent extraterrestrials.

  • Reflect On:

    Bigelow is just one person, but he is joined by hundreds of others with impressive credentials. These people have been telling the world that we are not alone for years, in a very serious manner. Why do you think this is considered a 'conspiracy?'

“We have, indeed, been contacted – perhaps even visited – by extraterrestrial beings, and the US government, in collusion with the other national powers of the Earth, is determined to keep this information from the general public.” – Victor Marchetti, former special assistant to the Deputy Director of the Central Intelligence Agency (Second Look, Volume 1, No 7, Washington, DC, May 1979)

If you’re paying attention to what’s happening in the world, it’s OK if you feel like Alice in Wonderland. For years humanity has become comfortable with their enslavement, prior to today, a large portion of the population was content with the human experience, simply entering into the system, trying to put food on the table and chase higher ‘material’ status, among other things, without ever questioning what is really happening. All of us have been engulfed in our own lives when the world is calling for us to be concerned about others.

Today, it’s a different story. There’s a massive shift in consciousness that’s occurring, and part of that shift is questioning the human experience and the systems we’ve chosen to surround ourselves with. Revelations are now coming forth in all areas that surround every aspect of human life; health and finance, to education, politics, entertainment etc… It’s quite clear that our world is not what we’ve all been presented with, and that there are aspects of reality that we should really start paying attention to if we want to grow, move forward, and break out of the cycle we currently find ourselves in. We can’t change our world if we continue to do the same things over and over again without questioning what’s happening, and why it’s happening. There are people in all fields coming forth to ‘blow the whistle,’ and witness testimony is backed up by credible evidence, which gives these whistle-blowers confidence to come forward and say what they say. Edward Snowden is one of many great examples, prior to him, mass surveillance was considered another ‘conspiracy theory.’

One big revelation hitting the mainstream right now is the fact that we are not alone, and that intelligent extraterrestrial life-forms have been visiting our planet for a long time, and still do. As unbelievable as this may sound, it comes from the highest ranking military personnel, academicians, intelligence agents, politicians, and private contractors from within the military industrial complex. There are hundreds of these people who keep telling the world that we are being visited and that governments around the world have had evidence that some of these ‘UFOs’ are indeed extraterrestrial.

“Yes, it’s both. It’s both literally, physically happening to a degree; and it’s also some kind of psychological, spiritual experience occurring and originating perhaps in another dimension. And so the phenomenon stretches us, or it asks us to stretch to open to realities that are not simply the literal physical world, but to extend to the possibility that there are other unseen realities from which our consciousness, our, if you will, learning processes over the past several hundred years have closed us off.”
– Dr. John E. Mack, a Harvard University psychologist and Pulitzer prize winner (source)

The Credibility of These Sources

The sources are the most credible in the world, the only issue is, the topic. No matter how much evidence for a given phenomenon, and no matter how obvious its reality, if it goes against the human mind and what we are willing to accept, it is usually ignored or greeted with ridicule. We see the same thing with science, which has largely become dogma, the downright denial of parapsychology (telepathy, healing at a distance, etc) when it has more statistically significant results than the science used to approve most of our drugs (source). It’s called cognitive dissonance… We believe what we choose to believe, and humanity is currently in the process of shedding some belief systems in order to accept new realities that once did not fit the frame, and thus were ignored and ridiculed.

advertisement - learn more

One of the latest ‘whistle-blowers’ to speak openly about their knowledge about extraterrestrial visitation is Robert Bigelow, founder of the Bigelow Aerospace Corporation. Bigelow has done work for multiple international space agencies and is currently in agreements with multiple nations to build space habitats and space stations.

Before we get to his comments, it’s important to let the reader know what type of circles Bigelow is currently ‘in’ with regards to space and the extraterrestrial/UFO question in general. Bigelow’s comments were made approximately a year ago now, but not a lot of information was given as to the type of connections this person has, if it isn’t already obvious as being one of the leading aerospace contractors in the world…

Towards the end of last year, an article titled “Glowing Auras and ‘Black Money’: The Pentagon’s Mysterious U.F.O Program” put to rest the question of whether or not UFOs are real. CEO Tom Delonge, along with several other people, including a recently retired director of Lockheed Aerospace, Steve Justice, a Department of Defense Scientist, Hal Puthoff, a senior intelligence officer from the CIA, Jim Semivan, a Director of National Intelligence, Louis Elizondo, the Deputy Assistant Secretary of Defense for Intelligence in the Clinton and Bush Administrations, Christopher Mellon, and many more are all releasing official video footage and electro-optical data (radar trackings, returns) and letting the world know that these things (UFOs) are real.


I go into more detail regarding the latest updates in an article I published previously:

The US Government Just Admitted To Recovering Materials From UFOs – Here Are The Latest Updates


Multiple people from within this new initiative have expressed that they believe there is an extraterrestrial intelligence behind the operation of some of this craft.

This movement brought to light the Pentagon’s UFO program (AATIP) for aerial threats, one program out of what could be many, according to Hal Puthoff. You can view the entire team and their credentials here.

The main hub for all of this recent and future ‘official mainstream’ UFO disclosure is the To The Stars Academy, it’s the organization that’s releasing all of this information.

Where does Bigelow come in? Well, as the New York Times article points out:

The shadowy program – parts of it remain classified – began in 2007, and initially it was largely funded at the request of Harry Reid, the Nevada Democrat who was the Senate majority leader at the time and who has long had an interest in space phenomena. Most of the money went to an aerospace research company run by a billionaire entrepreneur and longtime friend of Mr. Reid’s, Robert Bigelow, who is currently working with NASA to produce expandable craft for humans to use in space.

Bigelow is part of the team at To The Stars Academy, and here’s what he had to say about extraterrestrials,

“I am absolutely convinced, that’s all there is to it. There has been and is an existing presence, an ET presence.”

He also stated that we “don’t have to go anywhere” to find extraterrestrial life, that we can find it here on Earth, implying that they’re already here, walking among us, and based on my research, are already working with multiple governments.

How many races are we talking about? Perhaps hundreds, maybe even thousands of races have been catalogued by our governments worldwide.

For decades, as General Carlos Cavero told the world in 1979, “everything has been in a process of investigation both in the United States and in Spain, as well as the rest of the world.” On a global scale, “the nations of the world are currently working together in the investigation of the UFO phenomenon” and there is “an international exchange of data.” (Via Richard Donal’s UFOs for the 21st Century Mind)

A couple of years ago, longtime Bigelow Aerospace executive Mike Gold, who’s now director of Washington operations for Space Systems Loral, was asked about how Bigelow Aerospace’s’ involvement with UFOs.

He gave an intriguing answer, with some interesting expressions on his face. He mentions how he finds the subjects matter “very interesting,” and also mentions a congressional hearing where scientists emphasized that the universe is teeming with life. He goes on to state that he “cannot comment” on what Bigelow Aerospace does with UFO reports, but glad that “somebody is taking the reports because these are important issues that deserves serious attention.”  (source)

Clearly, we now know that this is the case!

“An extraterrestrial influence is investigating our planet. Something is monitoring the planet and they are monitoring it very cautiously.” —  2008 Presidential Candidate, Mike Gravel (source)(source)

Free Franco DeNicola Screening: The Shift In Consciousness

We interviewed Franco DeNicola about what is happening with the shift in consciousness. It turned out to be one of the deepest and most important information we pulled out within an interview.

We explored why things are moving a little more slowly with the shift at times, what is stopping certain solutions from coming forward and the important role we all play.

Watch the interview here.
Continue Reading

Alternative News

People Are Taking Placebo Pills To Deal With Health Problems & It’s Working

Published

on

In Brief

  • The Facts:

    People are now involved in studies where they are told they are taking a placebo medication, and it in fact is one, and they are being healed. The mainstream is finally picking up on mind-body connection.

  • Reflect On:

    Is this the true power of our mind? Our consciousness? When we want to get better deep down, do we not make that decision in our mind and thus heal? What does this say about harmful and side effect-ridden medications?

An article published in Scientific American is a clear marker for showing just how much the mainstream has caught on to the fact that the mind-body connection is much more powerful than we previously thoughtand could explain why more and more people are gravitating towards alternative forms of medicine.

A growing body of scientific research suggests that our mind can play an important role in healing our body – or in staying healthy in the first place…There are now several lines of research suggesting that our mental perception of the world constantly informs and guides our immune system in a way that makes us better able to respond to future threats. – Dr. Bruce Lipton, from The Biology of Belief

Health is one area where we can clearly see how our mind is connected to physical material reality, and how non-material science is going to play an even more important role as we move through 2018 and beyond. It’s not just health though, research in the areas of neuroscience and quantum physics is also showing how vital our thoughts, perceptions, emotions and feelings (factors associated with consciousness) are with regards to understanding the true nature of our reality.

Mind influencing matter is no longer something that’s being trivialized. There are even declassified intelligence agency documents and peer-reviewed studies that have been published that clearly show an effect at both the quantum level, and the classical mechanical level as well. If you want to learn more about this, a great place to start is with the Institute of Noetic Sciences, founded by Apollo 14 Astronaut Dr. Edgar Mitchell.

It’s really no surprise to see this topic pop up all over mainstream media outlets, it’s a common occurrence these days. When something so spectacular gains attention and becomes so obvious, it’s almost impossible to ignore, despite the fact that its discovery has been around for decades.

Open-Label Placebo Experiment

Time magazine recently published an article about a woman (now a 71-year old medical assistant) and her struggle with irritable bowel syndrome (IBS). She tried everything, from drugs to changing her diet. It was a horrible way to live, she told the Times, as she was often huddled in a corner and keeled over in pain. It’s something that can really debilitate your life. Approximately ten years ago today, she decided to enroll herself into a study, a first of its kind clinical trial, one where the patient would be receiving a placebo pill. The pill had no active ingredients, and she felt “deflated,” that she got her hopes up for nothing.

advertisement - learn more

Three weeks later, after taking the pill twice daily, Buonanno (the 71-year old medical assistant) was symptom free. She had never gone so long without an attack. “I didn’t have a clue what was going on,” she says. “I still don’t.”

The placebo effect is a non-therapeutic treatment (like a sham pill), and it improves a patient’s physical condition. This has been documented for centuries. The interesting thing about the study the woman decided to participate in, is the fact that patients taking the placebo pill were well aware that they were taking a placebo. With traditional placebo studies, patients are made to believe that they are taking something that will benefit them and improve their condition.  In 2009, Harvard Medical School launched the first open-label placebo, where patients knew what they were taking, and they started with people who had IBS, including the 71- year old woman. As Time points out,

The findings were surprising. Nearly twice as many people in the trial who knowingly received placebo pills reported experiencing adequate symptom relief, compared with the people who received no treatment. Not only that but the men and women taking the placebo also doubled their rates of improvement to a point that was about equal to the effects of two IBS medications that were commonly used at the time.

The team of researchers, alongside a team at the Program in Placebo Studies and Therapeutic Encounter at Beth Israel Deaconess Medical Center, have secured a $2.5 million grant from the National Institutes of Health to replicate the study mentioned above. So far, researchers have treated 270 patients and intend to treat approximately 100 more with IBV via their ongoing clinical trial.

How Is This Working?

Despite the fact that the Placebo effect has been documented for well over one-hundred years, experts still can’t pinpoint what underlies this mechanism. It seems quite simple to me: it’s consciousness and the basic biology of belief. Some people argue that that the human body does not respond to treatment, but instead, the ritual of treatment. The actual pill has no effect, so what else could it be? What’s interesting is that the effect is now demonstrated even when the person knows it’s just a placebo!

There is no money in the placebo, which is why we probably haven’t heard about it much, or not enough attention is paid to it. Today, it’s well recognized in modern medicine, doctors at the Houston Veterans Affairs Medical Center, for example, have shown that fake surgeries – slicing people’s knees open and sewing them back together without any treatment at all – provide the same improvements for people with osteoarthritis of the knee as real knee surgery.

Isn’t that remarkable?

Other Examples Of The Placebo Effect

Another example comes from a study published in 2002 by the New England Journal of Medicine which looked at surgery for patients with severe debilitating knee pain. It’s long been thought that there is no placebo effect observed in surgery, but this just isn’t true. This study divided people into three groups, for one group the surgeons saved the damaged cartilage in the knee. For another, they flushed out the knee joint by removing all of the material believed to be causing inflammation. The third group received a fake surgery, the patients were simply sedated and tricked into thinking that they actually had the surgery. All three groups went through the same rehab process, and the results were astonishing. The placebo group improved just as much as the other two groups who had the surgery.

The placebo effect should be the subject of major, funded research efforts. If medical researchers could figure out how to leverage the placebo effect, they would hand doctors an efficient, energy-based, side effect-free tool to treat disease. Energy healers say they already have such tools, but I am a scientist, and I believe the more we know about the science of the placebo, the better we’ll be able to use it in clinical settings. – Bruce Lipton, Ph.D (Taken from his book Biology of Belief – Highly recommended to learn more about this phenomenon)

A 2002 article published in the American Psychological Association’s Prevention & Treatment, conducted by University of Connecticut Psychology Professor Irving Kirsch and titled “The Emperor’s New Drugs,” made some more shocking discoveries (source)(source). Kirsch found that 80% of the effectiveness of antidepressants, as measured in clinical trials, could be attributed to the placebo effect. Kirsch even filed a Freedom of Information Act (FOIA) request to get information on the clinical trials of the top antidepressants.

“The difference between the response of the drugs and the response of the placebo was less than two points on average on this clinical scale that goes from fifty to sixty points. That’s a very small difference, that difference is clinically meaningless,” Professor Kirsch explains. (source)

Studies examining non-physical healing go beyond the placebo. There are hundreds of studies examining the effect of human intention (the human mind) and how it can also alter physical material reality as well as our health. I go into more detail on these topics in the article linked below, so please feel free to check it out if interested!

This Is How Powerful The Mind-Body Connection Really Is

Free Franco DeNicola Screening: The Shift In Consciousness

We interviewed Franco DeNicola about what is happening with the shift in consciousness. It turned out to be one of the deepest and most important information we pulled out within an interview.

We explored why things are moving a little more slowly with the shift at times, what is stopping certain solutions from coming forward and the important role we all play.

Watch the interview here.
Continue Reading
advertisement - learn more
advertisement - learn more

Video

EL