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The Mind Control Tactics Used By Facebook – They Know More About You Than You Think

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In many ways, social media has transformed our lives, we communicate, share, learn, connect – all via Facebook. It’s almost as if something is not posted on Facebook it didn’t happen… we share all the most important moments of our lives on Facebook and it has nearly 2 billion active users. There is no doubt Facebook has become an integral part of our lives, but what are the detrimental effects of too much time on Facebook and, is it as innocent as it appears, with the birthday greetings, “friendaversaries,” and memories?

There is a sinister side of Facebook, however, that has been recently coming to the surface. Whenever something becomes very popular, it is heavily encouraged and promoted in the media, but it should be viewed with one eyebrow raised. It’s always good to take a step back and ask why, why is this so encouraged, how can it be used against us, and is it a mechanism of control? It’s not about being fearful, it’s about being aware, so that you can control your life instead of having outside influences control it for you.

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Facebook, no doubt, has some very real mind control tactics that are used to keep us hooked and in need of the validation that comes from the social media platform. In one sense we are more connected than ever, but in another, we are more disconnected than ever. Staring at screens, sharing only the most glamorous parts of our lives, lurking at the lives of others with envy. Facebook is lacking in authenticity, there are many issues that need to be addressed in regard to Facebook, but let’s stick to the topics at hand, the mind control tactics that Facebook uses to keep you engaged.

The Casino Effect


All of the sounds of messages, comments and notifications coming in are meant to stimulate the brain, in the same way the flashing lights and songs do at a casino, when you hear the bell sound of a notification or message you are excited to find out what it could be. These sounds symbolize attention, and for those who are otherwise pretty lonely, it can become quite addictive. This feeling of satisfaction triggers a dose of dopamine (the feel good chemical) to be released from the brain – this is known to initiate addictive behavior.

Facial Recognition

You know how when you go to tag photos, but Facebook already knows who your friends are in the photos? This is due to facial recognition software. There is a theory that this is why it was called “Facebook” in the first place, for the elite to be able to effectively track everyone’s face, this technology can track you wherever you might go, which means they are always in the know of where you are, in case you ever wanted to hide.

Emotional Venting

By giving us, the regular Joe working class citizens of the world a place to vent, it makes us feel subconsciously like we have a say in what is going on in our world. We can broadcast whatever we like on Facebook and will likely have ample likes and comments and maybe even deep discussions to back it up, but is this actually assisting us to change things or is this just providing us with the illusion of free speech? This is debatable, as I do feel in some ways that Facebook (especially in previous years) has assisted the massive changes that are occurring on our planet by bringing attention and raising awareness about important issues that we may otherwise have never heard of.

Without Facebook, CE wouldn’t be where it is today. It certainly helped us to grow, but now that has all changed as Facebook has virtually eliminated our organic reach, and no doubt there is some censorship going on. Just a few years ago if you had a page ‘liked’ then you would see content from that page in your newsfeed, but now? Good luck. Generally speaking, you will see what Facebook wants you to see, or content from whichever pages have the most money, which are often the big corporations.

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Addiction To ‘Likes

This one is somewhat obvious, but it can easily go unnoticed. Every time someone ‘likes’ something that you post it provides you with a sense of validation, and if you don’t get many or any likes, you can’t help but feel a bit down. ‘How come nobody liked that, maybe no one cares what I have to say, yada yada.’ According to Jason Christoff, an expert in Facebook mind control tactics:

The algorithms inside the Facebook program are set to more widely distribute what you write to your friend list, the less you use it. This means the first post you make in the morning, gets the most wide distribution, and successive posts that follow, get progressively less and less distribution. Facebook is designed like a casino machine, to give out a massive payout of likes, with your first post in a day, to make sure you’re drawn to the addiction daily. It is also interesting to note that more likes, comments and traffic toward your page happens when you are on it. This means when you sit in front of the computer moving the mouse, you get more emotional rewards, as opposed to posting and walking away. This sort of brain activation reward control system makes people addicted to short term reward only, making them unable to apply themselves to any project that provides a reward in the long term future, like starting a business for example. This short term stimuli system manufacturers a person who needs reward on a minute to minute basis, placing real success completely out of their reach because real success is based on accomplishing long term.”

Dissident Tracking

Facebook algorithms track virtually everything about you, when you think about it, we post a lot of personal stuff on this “social network” our opinions about everything, from what we like to eat, to funny cat videos to our opinions about our governments and world “leaders.” Facebook is capable of developing a pretty complete profile of what kind of person you are because, well, you do it yourself. Is this something to be concerned about? Not necessarily, but under U.S. law, anything you say that is against the American government can have you labelled as a terrorist and detained without probable cause. It could cause you issues while crossing borders, but again I feel strongly that the more you fear something the more you are attracting it into your existence and your reality. Do not fear, just be aware. As mentioned above, Facebook censors content, so the more truthful your post or your share, the less it will be seen by other Facebook users.

Behavior Analysis

Facebook behavior analysis is capable of determining en masse whether the public is still asleep, or awake and aware to the media that is being spoon fed to them. When a mass shooting occurs, how are the people reacting on Facebook? Do they generally believe the spoon fed story that the media tells or are they questioning this information and looking at multiple sources? Facebook knows who is asleep and who is awake.

So, What Can We Take Away From This Information?

As mentioned above, this is not about being afraid, and chances are that you are reading this article because you came across it on Facebook. Yes, there are still some good things about Facebook, but it is important to be aware of the potentially harmful aspects of Facebook as well. You can use Facebook to view the information that you want, keep up with friends and family and to share your thoughts and opinions, but with all of the aforementioned information, you can now control how you use it, rather then letting it control you. Be aware of these tactics and avoid them if possible.

Much Love

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Research Suggests Many Diagnosed With ADHD May Not Actually Have A “Disorder”

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In Brief

  • The Facts:

    The fact that ADHD is diagnosed strictly on behavioural characteristics and not brain imaging or other science means that many who have this label don't formally have a neurodevelopmental disorder.

  • Reflect On:

    Why is medication the only resort to combating the symptoms of ADHD? Why are other interventions, like meditation, dietary changes, a change in lifestyle/environment never really discussed or emphasized?

Attention Deficit Hyperactivity Disorder, commonly known as ADHD, has become an epidemic. According to the Centres for Disease Control (CDC), ADHD is one of the most common neurodevelopmental disorders of childhood. It is usually first diagnosed in childhood and often lasts into adulthood. Children with ADHD may have trouble paying attention, controlling impulsive behaviours (may act without thinking about what the result will be), or be overly active.

They go on to state that it’s normal for children to have trouble focusing and behaving at one time or another. “However, children with ADHD do not just grow out of these behaviours. The symptoms continue, can be severe, and can cause difficulty at school, at home, or with friends.”

The CDC claims that children with ADHD might daydream a lot, forget or lose things a lot, squirm or fidget, talk too much, have a hard time resisting temptation, have trouble taking turns, and make carless mistakes or take unnecessary risks. But are these really symptoms of a serious “neurodevelopmental disorder?”

Is This Science-Based?

It’s not as if children are taken into the lab and have their brains scanned to determine if serious brain abnormalities exist. ADHD is diagnosed purely off of behaviour, and there may be something very wrong with diagnosing someone with neurological abnormalities simply baed on observation, instead of actual science. Who is to say that the behaviours listed above are not those of a normal child, or even a normal adult, especially within a school or work environment that does not seem to be foster a human being’s natural state? Perhaps the person or child in question doesn’t actually have neurodevelopmental problems, but is simply responding appropriately to the environmental that they find themselves in?

There is hardly any evidence suggesting that there is a neurological problem, as is often expressed by the medical industry. There are studies, however, that do show differences. For example, one of the largest imaging studies of ADHD to date recently identified differences in five regions of the brain, with the greatest differences seen in children rather than adults.

It’s important to note here the the brain of a child is still developing, and that the structure is not permanent and continues to develop until early adulthood.  More than 3,000 people diagnosed with ADHD had an MRI compared to controls, to measure the volume and the size of seven regions of the brain that were thought to be linked to ADHD–the pallidum, thalamus, caudate nucleus, putamen, nucleus accumbens, amygdala, and hippocampus. The study found that overall brain volume and five of the regional volumes were smaller in people with ADHD — the caudate nucleus, putamen, nucleus accumbens, amygdala and hippocampus.

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“These differences are very small — in the range of a few percent — so the unprecedented size of our study was crucial to help identify these. Similar differences in brain volume are also seen in other psychiatric disorders, especially major depressive disorders.”–Dr Martine Hoogman, Radboud University Medical Center, Nijmegen, The Netherlands.(source)

Smaller brain regions do not equate to a neurodevelopmental disorder or a lack of brain functioning though. This is simply an assumption. As with depression, where 6 decades of research that serotonin (or norepinephrine, or dopamine) deficiency is the cause of depression and anxiety, scientific credibility has not been achieved. This is well known. A New England Journal of Medicine review on major depression stated:

” … numerous studies of norepinephrine and serotonin metabolites in plasma, urine, and cerebrospinal fluid as well as postmortem studies of the brains of patients with depression, have yet to identify the purported deficiency reliably.”

Despite this fact, drugs are being prescribed that alter brain chemistry based on the prevailing unsubstantiated ‘theories’ regarding several ‘mental disorders.’ Here is an eye opening quote regarding the Diagnostic and Statistical Manual of Mental Disorders:

“[DSM-V] is a wholesale imperial medicalization of normality that will trivialize mental disorder and lead to a deluge of unneeded medication treatment – a bonanza for the pharmaceutical industry but at a huge cost to the new false positive patients caught in the excessively wide DSM-V net.”–Allen Frances, DSMIV Taskforce Chair (source)

Financial Ties With Big Pharma

Speaking of the DSM, American psychologist Lisa Cosgrove and researchers have investigated financial ties between the DSM panel members and the pharmaceutical industry. She published her research in the journal Plos OneThe study found that, of the 170 DSM members who sat on panels of ‘mood disorders,’ ‘schizophrenia’ and other psychotic disorders, most of them had financial ties to drug companies. The connections were especially strong in those diagnostic areas where drugs are the first line of treatment for mental disorders:

The revised Diagnostic and Statistical Manual of Mental Disorders (DSM), scheduled for publication in May 2013 by the American Psychiatric Association (APA), has created a firestorm of controversy because of questions about undue industry influence. Some have questioned whether the inclusion of new disorders (e.g., Attenuated Psychotic Risk Syndrome) and widening of the boundaries of current disorders (e.g., Adjustment Disorder Related to Bereavement) reflects corporate interests. These concerns have been raised because the nomenclature, criteria, and standardization of psychiatric disorders codified in the DSM have a large public impact in a diverse set of areas ranging from insurance claims to jurisprudence. Moreover, through its relationship to the International Classification of Diseases, the system used for classification by many countries around the world, the DSM has a global reach.

Psychiatrist Dr. Daniel Carlat has said:

“And where there is a scientific vacuum, drug companies are happy to insert a marketing message and call it science. As a result, psychiatry has become a proving ground for outrageous manipulations of science in the service of profit.”

Questioning The System

Dr. Marcia Angell, a physician and longtime Editor-in-Chief of the New England Medical Journal (NEMJ), also considered one of the most prestigious peer-reviewed medical journals in the world, said the following:

It is simply no longer possible to believe much of the clinical research that is published, or to rely on the judgment of trusted physicians or authoritative medical guidelines. I take no pleasure in this conclusion, which I reached slowly and reluctantly over my two decades as an editor of The New England Journal of Medicine. (source)

Here is another great quote:

“The medical profession is being bought by the pharmaceutical industry, not only in terms of the practice of medicine, but also in terms of teaching and research. The academic institutions of this country are allowing themselves to be the paid agents of the pharmaceutical industry. I think it’s disgraceful.”–Arnold Seymour Relman (1923-2014), Harvard professor of medicine and former Editor-in-Chief of The New England Medical Journal  (source)

A very interesting and uncharacteristic article in the New York times titled The Selling of Attention Deficit Disorder raised awareness about this issue in 2013. The article discusses efforts to expose the manufacturing of a “profit driven machine into which our children are being fed.”

Centers for Disease Control and Prevention show that the diagnosis had been made in 15 percent of high school-age children, and that the number of children on medication for the disorder had soared to 3.5 million from 600,000 in 1990.

Behind that growth has been drug company marketing that has stretched the image of classic A.D.H.D. to include relatively normal behavior like carelessness and impatience, and has often overstated the pills’ benefits.

According to Kelly Brogan, MD, psychiatrist:

Psychiatric studies funded by pharma are 4x more likely to be published if they are positive, and only 18% of psychiatrists disclose their conflicts of interests when they publish data.

Psychiatry is particularly susceptible to industry corruption because of the highly subjective, non-biological, impressionistic nature of diagnostic criteria. With our “governing body” the American Psychiatric Association heavily funded by pharmaceutical companies, the temptation is all too great to open the diagnostic umbrella to encompass behavioral criteria like “makes careless mistakes” or “often has difficulty waiting his or her turn.”

Looking At ADHD Differently

What about other aspects of ‘ADHD’ that are never really emphasized? Recent work in cognitive neuroscience shows that people with an ADHD diagnosis and creative thinkers have difficulty suppressing brain activity that comes from the “Imagination Network.” This suggests people with ADHD might have differences in parts of the brain that actually makes them ‘superior’ in many ways, but it’s information that pharmaceutical companies can’t make a profit off of.

Currently, there are no school assessments to evaluate creativity and imagination. The fact remains,  people who show characteristics of ADHD are more likely to reach higher levels of creative thought and achievement compared to those who don’t show these characteristics.

“By automatically treating ADHD characteristics as a disability– as we so often do in an educational context– we are unnecessarily letting too many competent and creative kids fall through the cracks.”–Scott Barry Kaufman, Scientific Director of The Imagination Institute in the Positive Psychology Center at the University of Pennsylvania. (source)

Scrutinizing ADHD Treatment

A longitudinal NIMH study, the only one of its kind, demonstrated that after an initial decrease in ADHD symptoms, at three years, there was deterioration in the medicated group, and by six, worse attentional and behavioral symptoms than unmedicated controls, and increased functional impairment. Despite claims that stimulant side effects are “generally mild,” data accumulated by psychiatrist Dr. Peter Breggin has demonstrated quite the opposite. He cites studies that demonstrate concerning risks for:

  • Motor and vocal tics
  • Addiction, withdrawal and rebound
  • Growth suppression
  • Adverse cardiovascular effects
  • Mania, suicidality, psychosis

A study by Nasrallah et al in which more than 50% of young adults treated with ADHD medication experienced PET-confirmed brain atrophy, concluding “cortical atrophy may be a long-term adverse effect of this treatment.” In rhesus monkeys, Wagner et al demonstrated long-term changes to dopamine levels and receptor density, related to compensatory changes the brain undergoes in the setting of chronic intoxication. Subjects abstinent from stimulants for three years were found to have persistent dopamine-related brain changes on PET scans, related to Parkinsonian pathology.

That being said, many people have reported success with medications, but could this be placebo?

Alternatives

Dr. Kelly Brogan sees pharmaceutical intervention for symptoms of ADHD as very harmful for a child’s development:

When we interfere with behavior and brain growth, when we force children to conform to our needs as busy, distracted, and often chronically ill adults, we may be fundamentally compromising their expression of self, as Breggin cites Greenough et al.

Spontaneous or self-generated activities–play, mastery, exploration, novelty seeking, curiosity, and zestful socialization-are central to the growth and development of animals and humans and necessary for the full elaboration of CNS synaptic connections. (source)

She looks at other ways to treat these symptoms, and feels the first line of defense is dietary solutions. 

Some studies have, indeed, emerged that show a link between a gluten/casein free diet and improvement in autistic symptoms, and some parents have already seen the benefits of implementing this research.

The Mayo Clinic claims that certain food preservatives and colourings could increase hyperactive behaviour in some children. It would be best to avoid these, regardless of whether they are linked to ADHD or not.

It has also been suggested that EEG biofeedback (electroencephalographic) could help. It’s a type of neurotherapy that measures brainwaves. You can read more about that here.

In 2003, a study published in the journal Adolescence looked at how regular massages for 20 minutes twice a week could improve behaviour in the classroom. This is interesting because studies have also suggested that tai chi and yoga may also help improve ADHD symptoms. According to the studies, children with ADHD that practiced tai chi became less anxious or hyperactive. (source)

Other safe interventions are out there, you just have to look for them.

The Takeaway

I hope this article provides insight for people as well as parents who are considering using medications if their child is labeled as having ‘ADHD’. This article is not meant ignore symptoms of ADHD, but the idea of administering drugs so someone can better fit into a regimented environment should be questioned.

A challenge to convention like this can often be vilified, and that’s ok. We are going through a period of time where it’s best to keep an open mind, as new information is emerging in various areas that challenge our long-held belief systems.

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The Brown Mountain Lights – An Unexplained ‘Paranormal’ Phenomenon That’s Happened For Centuries

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In Brief

  • The Facts:

    The "Brown Mountain Lights" have been an observed phenomenon in North Carolina for a very long time. Below, there is more information as well as one out of many supposed paranormal experiences had by people who have visited the mountain.

  • Reflect On:

    Is paranormal really out of the ordinary? Or is it something that's simply normal about our world, and a type of phenomena that's been happening since the beginning of time? Just because we don't understand it, doesn't mean its not real.

What are “paranormal experiences”? I don’t really understand the term anymore, it’s used to describe events and experiences that are out of the ordinary, it implies that these events are not ‘normal.’ It’s almost 2019, and more people are starting to become aware of the fact that “paranormal” experiences are actually quite normal, quite common, and well documented throughout history. We have evidence in the form of video footage, pictures, and actual physical evidence from several different supposed events. Not only that, ‘paranormal’ discoveries have been the subject of rigorous investigations by governments and researchers around the world. The ‘Stargate’ program in the United States, for example, was one that studied these experiences in order to use them for intelligence purposes, and they worked. Here’s a great example from the Central Intelligence Agency’s electronic reading room about an individual who was able to move solid objects through solid barriers, by simply using his mind. You can read more about that, in-depth, here.

We live in a strange world, one in which we don’t quite understand and for the most part, we still shy away from and label findings in the paranormal world as different, not real, pseudoscience or the stuff of imagination. Humanity has a long history of not accepting certain phenomena based on the fact that it may shatter a few of our long-held and ingrained belief systems, wherever they may come from. We also have a long history of phenomena not being acknowledged to protect certain interests. The UFO issue is a great example, where suppression, although kept secret for multiple reasons, is kept due to the new energy and propulsion systems that could come from it.

The story that’s the topic of this article is no different, it will definitely shatter your belief systems if you’re not into this stuff, but if you are, you probably won’t be surprised, especially given the fact that the experience took place at Brown Mountain, North Carolina, which is a place full of stories similar to this one.

Brown Mountain is known for what’s now become known as the “Brown Mountain Lights.” They represent a series of strange lights in the form of multiple colours that are often spotted near or on Brown Mountain. The lights can be seen from multiple spots, there was also help from the city of Morganton (North Carolina) via building an overlook on North Carolina highway 181. They are fairly well known…

Below is one of many pictures and pieces of footage that’s been floating around out there for a very long time. Hers’s a good blogging website where citizens have also posted more information and resources.

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A website based in North Carolina who takes interest in this lore explains it quite well:

Brown Mountain is a low ridge in Burke County that, during dry, crisp evenings in the autumn, is host to a genuine and baffling mystery. When conditions are right, mysterious glowing orbs can be seen to rise up off the mountain, hover and wobble about fifteen feet up in the air, and then disappear. There’s no denying that the lights are real. They have been observed by countless witnesses and photographed on many occasions. But what they are is still unknown.

The Brown Mountain Lights have been observed for centuries, and multiple legends have arisen around the phenomenon. The Cherokee were aware of the lights, and according to some accounts claimed that the lights were the souls of Cherokee women searching for their men who had died in a great battle between the Cherokee and the Catawba that took place on Brown Mountain. Another legend says that the lights are the the ghostly echoes of lights that appeared during a search for a murdered woman in the 19th century.

The common theme this site doesn’t seem to include is extraterrestrial or extradimensional.

Below is a video that was taken from Scientists at Appalachian State University, who caught the phenomenon on camera as well. Researchers captured these glowing lights simultaneously by two time-lapse digital video cameras near the mountain, which is located just north of Morganton. The cameras are operated by Daniel Caton and his colleague Lee Hawkins, of the physics and astronomy department at Appalachian State.

The lore of Brown Mountain is filled with so many stories, real stories, from real people, that it’s surprising how little well known it still is.  As far as the lights go, there are many different explanations that have come forth. Everything from extraterrestrial to interdimensional, to ghosts and more.  Skeptics have suggested that they are headlights from automobiles from the valley below, but the lights have been observed for more than one hundred years. If you look up pictures, videos and stories about the phenomenon, you’ll see how ridiculous the headlight explanation is. Some have suggested that the lights could be a naturally-occurring electrical discharge caused by the geological fault line below the mountain.

Below is  Charles Braswell Jr. (right) who shows Carl White a photo taken of the Brown Mountain Lights. White is the host of the show, “Life in the Carolinas.”

One Experience (out of many) On Brown Mountain

This story was shared last year by a YouTuber who has a channel called “Insane Disappearances.” This man has done a lot of research into missing persons inside of National Parks. Himself and other researchers in the field describe many similar strange findings that all of these experiences have in common. He managed to conduct an interview with a person who chose to remain anonymous, due to fear. After her experience (she was also with two others), she explains how she was harassed by police as well as park authorities, asking to confiscate the pictures and the video footage she took. She kept receiving calls on a regular basis from authorities asking her about her experience, and on multiple occasions, authorities emphasized how it was a long day, she was dehydrated and simply hallucinating.

I don’t usually share stories that comprise simply of witness testimony, but after listening to this woman’s story, seeing the pictures and watching her videos of her experience, it really resonated with me and really came across in an extreme genuine fashion. The way she was telling it just makes me believe this is a genuine person who actually had a strange experience. What was also interesting to note was her urgency in getting the pictures as well as the videos up online for public access before they could be taken away from her.

The story starts off with the woman hiking with her friends. All of a sudden, her friends instantly disappeared from the trail, but everything else remained the same. She started to look for them and began to experience strange things, like the path shifting, noticing water streams in an area of the mountain where she was sure there were no streams. She heard strange noises, and captured shots of a strange orange glowing orb that appeared to follow her. She also claims that sometimes, this apparition took on the form of a humanoid looking being. Her friends also had unique experiences as she did, and when they eventually came out of the situation, they compared notes, pictures, footage and stories…

As the day progressed, I kept feeling like, almost like the forest was kind of re-arranging itself around me. I swear that I turned directly behind me but the trail would be different… I also kept hearing things and weird whooshing of air… I kept seeing what looked like these bright orange colours that were, I don’t know if they were following me…

Here’s a message from the YouTube video description:

If you have an open mind this is the place to be. Join me, become intrigued as I case-read the four hundred and eleven baffling unsolved cases about hundreds of random people from clusters all over the globe who mysteriously vanish without a trace and are either never seen again or found hundreds of miles away from their last known location; deceased under weird circumstances. Todays episode is a validations interview that will answer all your questions about what happens to people who venture into our national parks to never be seen or heard from again. But with evident proof like this everyone’s perception will always be different because of their own level of experiences. So with that being said I believe her because the people that weren’t there to see what she saw are not going to believe her at first because those people are looking for extensive detailed analyzation, picking apart the evidence in her footage, lie detector tests, etc. at the end of the day she had an experience; an amazing yet creepy experience that answered every single question ever asked

It might be time to plan a trip to Brown Mountain ;). You can find all of the pictures, footage and interviews on his channel if you want to dive into this particular mystery a little further!

Similar The Hessdalen Lights

Known as theKnown as the Hessdalen Interactive Observatory, scientists at the University of Ostfold, Hessdalen, Norway have captured and documented many strange anomalies that seem to plague the area. It’s the only official 24 hour UFO observatory in the world. Radar and cameras have tracked and filmed numerous unexplainable phenomenon, the fastest one recorded at 30,000 km per hour. (Faster than any known air-craft today.), scientists at the University of Ostfold, Hessdalen, Norway have captured and documented many strange anomalies that seem to plague the area. It’s the only official 24 hour UFO observatory in the world. Radar and cameras have tracked and filmed numerous unexplainable phenomenon, the fastest one recorded at 30,000 km per hour. (Faster than any known air-craft today.)

Below is many unexplained pictures taken from the Observatory. You can find more here.

The Takeaway

There is a simple takeaway message that goes with this article and it’s the fact that it’s okay to entertain an idea without accepting it. It’s also important to acknowledge phenomena that are not ‘officially’ acknowledged within the mainstream as ‘real,’ simply because these realities have tremendous implications, and they are indeed real. Strange stories, occurrences, and footage coming out of this area confirm without a doubt that the phenomenon of the Brown Mountain lights are indeed real, as far as what they are, remains to be unknown.

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New Plastic “Zeoform” Turns Hemp Into Almost Anything

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In Brief

  • The Facts:

    Zeoform is a material that changes everything. It's made from cellulose fibres and water. Their patented process converts cellulose fibres into an industrial strength moulding material capable of being formed in into an array of products.

  • Reflect On:

    Zeoform is 100% non-toxic, biodegradable, compostable and ‘locks up’ carbon into beautiful, functional forms. A perfect solution for emerging hemp industries and bio-waste nations. Solutions exist, finding solutions are not the issue, so what is?

What if today’s plastics could be made from materials which were not only sustainable, but non-toxic? At the moment, our plastics are made from oil, which means not only are we putting toxic chemicals into our atmosphere, but we are also filling our environment with products that cannot bio-degrade.

To combat this problem, a company out of Australia has created a promising new product called Zeoform, made entirely out of water and cellulose taken from hemp plants. This means their plastic is not only eco-friendly in production but is also biodegradable!

As stated on their website:

Zeoform is a revolutionary material that changes everything. Made from cellulose fibres and water – and absolutely nothing else! Our patented process converts cellulose fibres into a super strong high tech moulding material capable of being formed into a multitude of products. ZEOFORM is 100% non-toxic, biodegradable and ‘locks up’ carbon from waste into beautiful, functional forms.

zoeform_chair

According to Zeoform, their product is very durable and relies only on the natural process of hydrogen bonding that takes place when cellulose fibres are mixed with water. No glue or bonding material is necessary because the bond created is already so strong. The final material can be formed into almost anything and can be cut, routed, machined, drilled, screwed, nailed, and glued in the same way wood and wood composites can be. It can also be coloured/dyed, and finished in any way creators like.

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The material is inherently water- and fire-resistant and can be reinforced further in both categories with some small adjustments to ingredients. Zeoform can also be made into anything, from car parts to paper, moulds, furniture, and even musical instruments – the possibilities are endless.

zeoform_guitar

Given the practicality of this material, the company hopes to expand their patented technology and begin offering manufacturing licenses to larger facilities around the world. Since there is plenty of infrastructure already set up where this type of product can be built, switching over from our current unsustainable and toxic method of production is very possible and should be a high priority, especially considering our environmental state. Sure it might mean disaster for big oil, but isn’t it time we put us and the environment ahead of profit?

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