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“Sacrificial Virgins” – A Must-See Film About Young Girls Being Severely Damaged By HPV Gardasil Vaccines

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“I would never give my daughter, or my son the shot… This is a massive PR event by the company that makes Gardasil, and the same is the truth for the company that makes Cervarix… I think one needs to do a lot of research, and I think parents are in the best position to do that.” – Dr. Christopher Shaw – University of British Columbia

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This is a great point, and one that was further emphasized by Dr. Peter Gotzsche, co-founder of the Cochrane Collaboration, the world’s foremost body in assessing medical evidence.

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“The main reason we take so many drugs is that drug companies don’t sell drugs, they sell lies about drugs. This is what makes drugs so different from anything else in life… Virtually everything we know about drugs is what the companies have chosen to tell us and our doctors… the reason patients trust their medicine is that they extrapolate the trust they have in their doctors into the medicines they prescribe.

The patients don’t realize that, although their doctors may know a lot about diseases and human physiology and psychology, they know very, very little about drugs that’ve been carefully concocted and dressed up by the drug industry… If you don t think the system is out of control, please email me and explain why drugs are the third leading cause of death… If such a hugely lethal epidemic had been caused by a new bacterium or a virus, or even one-hundredth of it, we would have done everything we could to get it under control.”  (source)

The HPV Gardasil vaccine is at the top of the list when it comes to controversial vaccines. Despite its supposed safety and necessity, new information is showing us that this may not be the case, and that its purported safety might be a result of a very heavy, and what now seems to be unethical, marketing campaign. That being said, it’s still taboo to question vaccine safety, which is extremely confusing because there are a number of peer-reviewed publications, along with hundreds of scientists and researchers in the field, who are dedicating their lives to creating awareness about the fact that vaccines aren’t really as safe as they’re marketed to be.

When one looks at the independent literature, so studies which are not sponsored by the vaccine manufacturers, so with relation to Gardasil there have been several reports documenting multiple sclerosis and encephalitis, which is brain inflammation, in girls who have received their Gardasil vaccine. So just because a study sponsored by the manufacturers does not identify problems with the vaccine does not necessarily mean that the vaccine is safe. In fact if one looks at the manufacturer studies, they’re often not designed to detect serious adverse events.”

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– Dr. Lucija Tomljenovic, PhD, Post-doctoral Fellow at the University of British Columbia, where she works in Neurosciences and the Department of Medicine (source)

Multiple Deaths have also been caused as a result of the HPV vaccine. Researchers from Mexico’s National Institute of Cardiology pored over 28 studies published through January 2017, containing 16 randomized trials and 12 post-marketing case series pertaining to the three human papillomavirus (HPV) vaccines currently on the market globally. In their July 2017 peer-reviewed report, the authors, Manuel Martínez-Lavin and Luis Amezcua-Guerra, uncovered evidence of numerous adverse events, including life-threatening injuries, permanent disabilities, hospitalizations and deaths, reported after vaccination with GlaxoSmithKline’s bivalent Cervarix vaccine and Merck’s quadrivalent or nine-valent HPV vaccines (Gardasil and Gardasil 9).

You can access that study and ready more about it here.

Related CE Article: Colton Berrett Dies From His Gardasil HPV Vaccine Injuries.

Another Teen Dies After HPV Vaccine – The Science Speaks For Itself

18 More Girls Claim Adverse Reactions To HPV Vaccine – Important Info On Gardasil Parents Don’t Hear About

For example, although there are many safety concern issues, aluminum has continued to be prevalent, despite the absence of any appropriate safety toxicity studies proving that it’s safe to inject this heavy metal into a fetus or young infant, let alone an adult. A recent study found some of the highest brain aluminum content ever measured in a human being within the brains of several deceased autistic people. Another recent study found that aluminum does not exit the body when it’s injected, it actually travels from the injection site into distant organs and into the brain, where it eventually ends up staying.


You can read more about that here:

Scientists Discover Huge Amounts of Aluminum in the Brains of Deceased Autistic People

Researchers Discover Where the Aluminum Goes After it’s Injected into the Body of a Baby From a Vaccine


Sure, our bodies do a great job of getting rid of aluminum from other sources, like water or food, but injected aluminum does not flow into the same methods of excretion. This is extremely concerning because the HPV vaccine is loaded with aluminum.

Total compensation paid to families through the National Childhood Vaccine Injury Act/National Vaccine Injury Compensation Program sits at approximately $4 Billion. The alarming part is that only 1% of vaccine injuries are even reported, and only 1/3 of the petitions are compensated. This means that 99% of vaccine injuries go unreported and the families of the vast majority of people injured by vaccines paying the price. Vaccine manufacturers cannot be held liable for injuries or deaths that occur from use of their vaccines. And so, the pharmaceutical industry has no incentive to care about our health when it comes to making our ‘medications’ safe, since there is no punishment for them for not doing so. They can legally be careless with their product, and this is evident by the EXTREME lack of safety testing for many ‘medications’ including vaccines, especially the HPV Vaccine. (source)

This is why it’s great to see a new film coming out, attempting to bring more awareness to the topic. It’s called Sacrificial Virgins, and it investigates widespread global concerns over the safety of the controversial HPV vaccines Gardasil and Cervarix. It recently won two awards at the Watchdog Film Festival: one was for the best film of the festival, and the other one was the Watchdog Spirit Award  in recognition of its investigation “in search of truth and justice.”

It also recently won the Social Impact Award at the Queens World Film Festival.

Below is the trailer to the film:

Using Japan As An Example

In Japan, women suffering from injuries as a result of the vaccine have had hearings, with the science showing cause for concern. Their injuries have been medically validated.

After a public hearing in February 2014, the Japanese government rescinded its recommendation that girls receive the HPV vaccine. Japan has actually established guidelines and special clinics for  evaluating and treating illnesses caused by the vaccine. It is a scenario that Merck, GSK, and vaccine stakeholders globally are extremely anxious to suppress. (source)

“It is a vaccine that’s been highly marketed, the benefits are over-hyped, and the dangers are underestimated.” – Dr. Chris Shaw, Professor at the University of British Columbia, in the department of Neuroscience, Ophthalmology, and Visual Sciences (Taken from the One More Girl documentary)

It’s not like there haven’t been initiatives. In January 2016, pathologist Dr. Sin Hang Lee, MD, Director of Milford Medical Laboratory, sent an open letter of complaint to the Director-General of the World Health Organization (WHO), Dr. Margaret Chan. In the letter he challenges the integrity of the GACVS Statement on the Continued Safety of HPV Vaccination (issued March 2014), and charges professional misconduct on the part of several individuals (and suggests that others may have also been actively involved) in a scheme to deliberately mislead the Japanese Expert Inquiry on Human Papillomavirus Vaccine Safety before, during and after the February 2014 public hearing mentioned above in Tokyo.

Dr. Lee challenged the integrity of the GACVS Statement on the Continued Safety of HPV Vaccination written by Dr. Pless, accusing him of deliberately misrepresenting his scientific findings in order to mislead non-scientific readers and those who set vaccination policies. Dr. Pless is accused of deliberately conflating two unrelated articles, dealing with two different chemicals, written by different authors “apparently to create a target to attack.”  Furthermore, Dr. Lee notes that the GACVS Statement relied on an unpublished 12-year old “Technical Report” written by an unofficial, unnamed “group of participants” (according to CDC’s disclaimer).

You can read more about that here.

Why I believe It Makes No Sense To Take The HPV Shot

Of all the women who get an HPV infection, approximately 70 percent of those will clear that infection all by themselves in the first year. You don’t even have to detect it or treat it. Within two years, approximately 90 percent of those women will clear it all by themselves. By three years, you will have 10 percent of that original group of women left who still have an HPV infection, and 5 percent of this 10 percent will have progressed into a pre-cancerous lesion. So, “now you have that small group of women who have pre-cancerous lesions and now let’s look at that moving into invasive carcinoma. What we know then is that amongst women with. . . [pre-cancerous] lesions. . . it takes five years for about twenty percent of them to become invasive carcinomas. That’s a pretty slow process. It takes about thirty years for forty percent of them to become invasive cervical carcinomas.” (source)

Those comments are from Dr. Dianne Harper, one of a select few specialists in OB/GYN (in the world) who helped design and carry out the Phase II and Phase III safety and effectiveness studies to get Gardasil approved. There are only 50 HPV experts in the world, and Dr. Harper is one of them, arguably making her an expert on the subject.

Since Harper’s involvement in getting Gardasil approved, she has condemned the vaccine, stating that it is neither safe nor effective. But she’s gone back and forth, making positive comments as well.

Harper has told CBS that these vaccines are essentially useless, explaining that “the benefit to public health is nothing, there is no reduction in cervical cancers, they are just postponed, unless the protection lasts for at least 15 years, and over 70% of all sexually active females of all ages are vaccinated.”

This begs the question, why do nine-year old girls need vaccinations for symptomless venereal diseases that their immune systems kill anyway?

A brand new study recently published in the journal Pediatrics has found that many paediatricians don’t strongly recommend the HPV vaccine. Researchers used a national survey asking approximately 600 doctors to outline their stance on the HPV vaccine. Conducted between October 2013 and January 2014, the study found that a large percentage of paediatricians and family doctors — nearly one third of those surveyed — are not strongly recommending the HPV vaccine to parents and preteens, which is why, as illustrated by the study, HPV vaccination rates continue to drop.

Dr. Genevieve Rail, Professor of Critical Studies of Health at Concordia University, recently received a grant of $270,000 from the Canadian Institute for Health Research (CIHR)  to study the Human Papillomavirus (HPV). She concluded that there is absolutely no proof that the human papillomavirus directly causes cervical cancer.

“I’m sort of raising a red flag, out of respect for what I’ve found in my own study, and for the despair of parents who had totally perfect 12-year-olds who are now in their beds, too tired to go to school,” she said. “Yes, we’re going against the grain, and we are going against those who are believed, i.e. doctors and nurses and people in public health.” (source)

She feels there are “serious concerns” about the vaccine, yet no research on how young people “experience” the vaccine. (source)

I could literally write a book on the HPV vaccine. The above information is not even a tidbit of info that all parents should be made aware of.


Related CE Article:  The Top 6 Reasons Why Parents Should Never Be Forced To Vaccinate Their Children


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Awareness

“Wearing A Mask…Offers Little, If Any, Protection From Infection” – Harvard Doctors

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In Brief

  • The Facts:

    A study published in the New England Medical Journal outlines how it's already known that masks provide little to zero benefit when it comes to protection a public setting.

  • Reflect On:

    Should we have the freedom to wear masks? Why are so many things we are doing right now contrary to data and evidence? Are these measures helping us thrive, or are they totalitarian type measures?

What Happened: Is this fake news? No, it’s a quote directly from a paper published a couple of months ago in the New England Journal of Medicine by, Michael Klompas, M.D., M.P.H., Charles A. Morris, M.D., M.P.H., Julia Sinclair, M.B.A., Madelyn Pearson, D.N.P., R.N., and Erica S. Shenoy, M.D., Ph.D. Whether or not it’s may be up for debate, but one thing is for sure, the conversation shouldn’t be censored. According to the paper:

We know that wearing a mask outside health care facilities offers little, if any, protection from infection. Public health authorities define a significant exposure to Covid-19 as face-to-face contact within 6 feet with a patient with symptomatic Covid-19 that is sustained for at least a few minutes (and some say more than 10 minutes or even 30 minutes). The chance of catching Covid-19 from a passing interaction in a public space is therefore minimal. In many cases, the desire for widespread masking is a reflexive reaction to anxiety over the pandemic.

The calculus may be different, however, in health care settings. First and foremost, a mask is a core component of the personal protective equipment (PPE) clinicians need when caring for symptomatic patients with respiratory viral infections, in conjunction with gown, gloves, and eye protection. Masking in this context is already part of routine operations for most hospitals. What is less clear is whether a mask offers any further protection in health care settings in which the wearer has no direct interactions with symptomatic patients.

The study goes on to examine whether a mask alone is even an effective health-care measure, and discusses its capability alone devoid of other, what seem to be more important practices, like washing your hands. The point is, outside of a healthcare setting, where their usefulness is still questionable, they provide no clear protection from Covid-19, so why are they being mandated like they are? Instead of a mandate, should the citizenry simply be encouraged to wear masks, with the government explaining the science and still giving people a choice?  Why are they saying it’s to protect other people when there is no evidence that it actually does that?

What’s interesting about this particular study is that it’s one of multiple that mention how masks are more of a symbolic representation. As mentioned above, the paper states that “in many cases, the desire for widespread masking is a reflexive reaction to anxiety over the pandemic.” Again, the study is an examination of the validity of masks in a health care setting (which is also questionable) with regards to the new coronavirus, and clearly states that it’s already known that they offer almost zero protection in a public setting.

It is also clear that masks serve symbolic roles. Masks are not only tools, they are also talismans that may help increase health care workers’ perceived sense of safety, well-being, and trust in their hospitals. Although such reactions may not be strictly logical, we are all subject to fear and anxiety, especially during times of crisis. One might argue that fear and anxiety are better countered with data and education than with a marginally beneficial mask, particularly in light of the worldwide mask shortage, but it is difficult to get clinicians to hear this message in the heat of the current crisis. Expanded masking protocols’ greatest contribution may be to reduce the transmission of anxiety, over and above whatever role they may play in reducing transmission of Covid-19.

The study provides other justifications for masks, but the prevention of Covid-19 is not one of them.

Below is a quote from a very interesting paper published in 2016, titled “The Surgical Mask Is A Bad Fit For Risk Reduction.”

As represented by our cinema and other media, Western society expects too much of masks. In the public’s mind, the still-legitimate use of masks for source control has gone off-label; masks are thought to prevent infection. From here, another problem arises: because surgical masks are thought to protect against infection in the community setting, people wearing masks for legitimate purposes (those who have a cough in a hospital, say) form part of the larger misperception and act to reinforce it. Even this proper use of surgical masks is incorporated into a larger improper use in the era of pandemic fear, especially in Asia, where such fear is high. The widespread misconception about the use of surgical masks — that wearing a mask protects against the transmission of virus — is a problem of the kind theorized by German sociologist Ulrich Beck.

The birth of the mask came from the realization that surgical wounds need protection from the droplets released in the breath of surgeons. The technology was applied outside the operating room in an effort to control the spread of infectious epidemics. In the 1919 influenza pandemic, masks were available and were dispensed to populations, but they had no impact on the epidemic curve. At the time, it was unknown that the influenza organism is nanoscopic and can theoretically penetrate the surgical mask barrier. As recently as 2010, the US National Academy of Sciences declared that, in the community setting, “face masks are not designed or certified to protect the wearer from exposure to respiratory hazards.” A number of studies have shown the inefficacy of the surgical mask in household settings to prevent transmission of the influenza virus…

A study published in 2015 found that cloth masks can increase healthcare workers risk of infection. It also called into question the efficacy of medical masks. You can read more about that and access it here.

The physiological effects of breathing elevated inhaled CO2 may include changes in visual performance, modified exercise endurance, headaches and dyspnea. The psychological effects include decreased reasoning and alertness, increased irritability, severe dyspnea, headache, dizziness, perspiration, and short-term memory loss. (source)

There are studies out there that also suggest that wearing masks can indeed help prevent Covid-19, especially in an acute care setting, it’s just that we are hearing so much of it that we forget to examine the science on the other side of the coin.

The list goes on, these are just a few examples.

Manufactured Panic?

The next important question to ask ourselves is, are health authorities making this pandemic out to be more serious than it actually is? Many scientists and epidemiologists from around the world have expressed this belief, and many of them, as a result, have been censored by social media platforms. Why is there an authoritarian “fact-checker” going around censoring information, evidence, and opinions being presented by some of the worlds leading scientists in this area simply because it opposes the narrative given to us by organizations like The World Health Organization? (WHO)

Are masks being used to prolong fear and hysteria?

John P. A. Ioannidis, a professor of medicine and epidemiology at Stanford University has said that the infection fatality rate is close to 0 percent for people under the age of 45 years old. Why are we taking such measures for a respiratory infection when tens of millions of people get infected and die from respiratory viruses every single year?

Why is there so much controversy surrounding the deaths? For example, in Toronto Canada, “Individuals who have died with COVID-19, but not as a result of COVID-19 are included in the case counts for COVID-19 deaths in Toronto.” (source)

Dr. Ngozi Ezike, Director of the Illinois Department of Public Health, recently stated that, even if it’s clear one died of an alternative cause, their death will still be marked as a COVID death.

The Colorado Department of Public Health and Environment announced a change to how it tallies coronavirus deaths amid complaints that it inflated numbers. This has been a common theme throughout the US as well as the World.

Vittorio Sgarbi, Italian politician Mayor of Sutri gave an emotional speech at a hearing on the 24th of April where he emphasized that the number of deaths in Italy due to COVID-19 are completely false and that the people are being lied to.

This isn’t even the tip of the ice-berg when it comes to manufactured deaths.

What’s really going on here? Is this actually about the pandemic, or was Edward Snowden right? That governments are using the new coronavirus to impose more authoritarian measures on the population, measures that will stick around long after the virus is gone? You can read more about his comments here.

Was Dr. Ron Paul correct when he said that this virus is less dangerous than it’s being made out to be? And that people will profit both politically and financially from this in the form of more of our basic rights being taken away? Is this simply being used like the justification for mass surveillance was used? To protect the population, or is it for, as NSA whistle-blower William Binney says, “total population control?” You can read more about his comments here.

The Takeaway

It’s quite clear that a large portion of the population doesn’t agree with various medical mandates, and wearing masks is one of those mandates. The reason is justified, and that’s simply because there is no evidence that they can protect the general public, and depending on the material, in some cases it can be harmful. I find it hard to believe that someone would have an issue with someone else not wanting to breathe in their own carbon monoxide, but I also understand that many peoples perception with regards to this pandemic has been severely manipulated.

On the flip side, due to so many instances where things don’t make sense, this pandemic is contributing to another large amount of people questioning what we are being told and being forced to do by our government, this is causing a deep awakening of the masses. Perhaps this is the larger reason it’s playing out from a collective consciousness perspective.

At the end of the day, more measures are continually pushed upon the population without their consent. We don’t have to continue to obey, continue to elect, and help maintain a system that is clearly not serving us to thrive.

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Awareness

The Physicians For Informed Consent Ask If The MMR Vaccine Is More Dangerous Than The Measles

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What Happened: The Physicians for Informed Consent (PIC) are a group of doctors and scientists from around the world who have come together to support informed consent when it comes to mandatory vaccine measures. Their information is based on science. Their mission is to deliver data on infectious diseases and vaccines, and to unite doctors, scientists, healthcare professionals, attorneys, and families who support voluntary vaccinations. Their vision is that doctors and the public are able to evaluate the data on infectious diseases and vaccines objectively and voluntarily engage in informed decision-making about vaccination. 

You can check out their directors, advisors, and founding members here.

The organization itself is much bigger than the founding members, and includes a coalition of organizations, doctors and scientists.

On their website, they’ve put out some excellent downloadable PDF’s with regards to the MMR vaccine. There are four of them that all present different points.

  1. MEASLES: What Parents Need To Know
  2. MMR VACCINE: Is It Safer Than Measles? 
  3. Waning Immunity & The MMR Vaccine 
  4. FAQ’s: The MMR Vaccine versus the Measles

One of them deals with “what parents need to know about the measles vaccine” and another one presents the information that has them questioning if the MMR vaccine is safer than the measles. They point out that the chances of dying from measles and make many comparisons to the vaccine.

According to a MedAlerts search of the FDA Vaccine Adverse Event Reporting System (VAERS) database, as of 2/5/19, the cumulative raw count of adverse events from measles, mumps, and rubella vaccines alone was: 93,929 adverse events, 1,810 disabilities, 6,902 hospitalizations, and 463 deaths. The National Childhood Vaccine Injury Act has paid out approximately $4 billion to compensate families of vaccine-injured children. As astronomical as the monetary awards are, they’re even more alarming considering HHS claims that only an estimated 1% of vaccine injuries are even reported to the Vaccine Adverse Events Reporting System (VAERS).

The PDF’s are well-sourced and laid out in an easy to read and understand type of manner, and quite detailed. Their arguments are quite compelling, and it would be interesting to present this information to a physician on the opposite end of the spectrum in order to hear or read their rebuttal. So feel free to take a look at them if interested!

Why This Is Important: When it comes to both our individual and collective health, all of us simply want what’s best. Nobody can really deny that, especially for our children. The issue is, many people have been made to believe that vaccines are for the greater good of everybody. We are made to believe that children, for example, who are not vaccinated are actually a danger to the vaccinated children.

The Physicians for Informed Consent are well aware of this argument, and they present a lot of information on why that’s not true. At the end of the day, in order to produce “herd immunity” from vaccines, the vaccines must be 100 percent effective for everybody, all of the time. We already know that that’s not the case and that a large majority are susceptible to vaccine injury. The National Childhood Vaccine Injury act alone is enough to argue against mandatory vaccination and the idea that the unvaccinated are a risk to the vaccinated. In fact, vaccines have been known to spread diseases. This has happened with polio as well as the measles.

For example, during the measles outbreak in California in 2015, a large number of suspected cases occurred in recent vaccinees. Of the 194 measles virus sequences obtained in the United States in 2015, 73 were identified as vaccine sequences. The media (Pharma-owned) generated high public anxiety. This fear-mongering led to the demonization of unvaccinated children, who were perceived as the spreaders of this disease. Rebecca J. McNall, a co-author of the published report, is a CDC official in the Division of Viral Diseases who had the data proving that the measles outbreak was in part caused by the vaccine. It is evidence of the vaccine’s failure to provide immunity. (source)

There are actually decades of examples when it comes to the measles.

The Takeaway

Vaccinations are quite a controversial topic, and vaccine hesitancy continues to increase among not only the global citizenry, but among doctors and physicians as well, which was also expressed at the recent World Health Organization vaccine summit. You can read more about that here.

In today’s day and age, it’s important to ask ourselves if measures taken under the guise of goodwill are really necessary and good for us. Take terrorism, for example, the idea that those who fund the problem, arm the problem, and in some cases create the problem then propose the solution of foreign infiltration, again, under the guise of goodwill.

So what were the real intentions, to stop the terrorists or to take over the country for natural resources and economic power and control?

Are people capitalizing off of the coronavirus? Not just for profit but for control, like Edward Snowden mentioned?

It’s also important to note that pharmaceutical companies hold tremendous lobbying power, even more so than big oil. (source)

Ask yourself, should we not have the right to decide for ourselves what goes into our body? Especially when there is a tremendous amount of flawed logic with the idea of mass vaccinations? Should we not have access to appropriate double blind placebo controlled safety studies? How come there are none for vaccines?

Why are there massive ridicule campaigns against organizations, professionals and people who create awareness about vaccine safety? Is vaccine safety not in the best interests of everybody? Should we not be analyzing and questioning instead of simply believing?

We must ask ourselves if we want to continue to give our consciousness and perceptions about certain medications over to these global and federal health authorities or, is it time to start asking more questions and pointing out facts that don’t really resonate? Why is discussion being discouraged, censored and even punished?

Why is Julian Assange in Jail? Why do we jail those who expose crimes and identify with those who commit them?

At the end of the day, vaccines are not a one size fits all product, and that’s quite clear. There are risks associated with vaccines, and evidence suggests that they are nowhere near as rare as they’re made out to be.

If we can come together as billions and shut down for the coronavirus, imagine what we could do if we come together to oppose measures that we as a citizenry, and as an entire collective, do not desire.

 

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Alternative News

Soft Drink Companies Caught Using Big Tobacco’s Playbook To Lure Young Children

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In Brief

  • The Facts:

    Documents obtained by researchers clearly outline the unethical and immoral actions Tobacco companies used to 'hook' kids onto sugary drinks. They use the same tactics they did for smoking.

  • Reflect On:

    Why do and have our federal health regulatory agencies allow such products to be approved as safe for consumption when they are clearly linked to a variety of diseases, like cancer?

Many moves made by multiple big corporations are extremely unethical, immoral, and downright shocking. These corporations have completely compromised our federal health regulatory agencies, and it’s quite clear that they do not care about the health of the human race and will do anything when it comes to the success of the products they manufacture, including taking illegal and/or immoral actions.

One of the more recent examples comes from the tobacco industry. Companies within the industry used colors, flavors, and marketing techniques to lure and entice children as potential future smokers. They actually used and applied these same strategies to sweetened beverages starting as early as 1963, according to a study conducted by researchers at UC San Francisco.

As the Sugar Scientists point out:

The study, which draws from a cache of previously secret documents from the tobacco industry that is part of the UCSF Industry Documents Library tracked the acquisition and subsequent marketing campaigns of sweetened drink brands by two leading tobacco companies: R.J. Reynolds and Philip Morris. It found that as tobacco was facing increased scrutiny from health authorities, its executives transferred the same products and tactics to peddle soft drinks. The study was published in the March 2019 issue of BMJ.

“Executives in the two largest U.S.-based tobacco companies had developed colors and flavors as additives for cigarettes and used them to build major children’s beverage product lines, including Hawaiian Punch, Kool-Aid, Tang and Capri Sun,” said senior author Laura Schmidt, PhD, MSW, MPH, of the UCSF Philip R. Lee Institute for Health Policy Studies. “Even after the tobacco companies sold these brands to food and beverage corporations, many of the product lines and marketing techniques designed to attract kids are still in use today.” (source)

The new papers, which are available in the UCSF Truth Tobacco Industry Documents Library, a subset of the UCSF Industry Documents Library, reveal the close and tight knit relationships between the big tobacco and big food industries. In fact, in the 60s and 70s, these companies conducted taste tests with mothers and their children to evaluate sweetness, colors and flavors for Hawaiian Punch product line extensions. The children’s preferences were prioritized.

Kool-Aid Joins Marlboro

Meanwhile, tobacco competitor Philip Morris had acquired Kool-Aid, via General Foods, in 1985. The company flipped its marketing audience from families to children, created its “Kool-Aid Man” mascot, and launched collaborations with branded toys, including Barbie and Hot Wheels. It also developed a children’s Kool-Aid loyalty program described as “our version of the Marlboro Country Store,” a cigarette incentives program. (source)

“The Wacky Wild Kool-Aid style campaign had tremendous reach and impact,” said first author Kim Nguyen, ScD, MPH, who is also with the UCSF Philip R. Lee Institute for Health Policy Studies. “Lots of kids in the ’80s dreamed of getting swag from the Wacky Warehouse. What is really ‘wacky’ is that the Kool-Aid kid program was modeled after a tobacco marketing strategy designed to build allegiance with smokers.”

The tobacco giant also acquired Capri Sun and Tang, and used similar child-focused integrated marketing strategies to drive those sales.

“The industry claims that these tobacco-inspired marketing strategies are not actually targeting children and should be excluded from these industry-led agreements,” said Schmidt. “But the evidence cited in our research shows that these product lines and marketing techniques were specifically designed for and tested on children.” (source)

The UCSF Industry Documents Library was launched in 2002 as a digital portal for tobacco documents. Today, the library includes close to 15 million internal tobacco, drug, chemical and food industry documents used by scientists, policymakers, journalists and community members in their efforts to improve and protect the health of the public.

The Takeaway

At the end of the day, it’s important to recognize that government health authorities and the corporations we buy our food from, among other things, really don’t care about us. This has become extremely evident, as they are responsible for the sharp rise in numerous diseases. It’s not uncommon to see parents buy their children products similar to the ones listed above, and that’s due to mass brainwashing and the fact that we’ve been made to feel that these products are actually safe. This is why awareness is so critical.

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