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New App ‘NewsGuard’ Promises To Stop Fake News. Have A Look At Who Owns & Funds It

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In Brief

  • The Facts:

    News browser extension NewsGuard promises to help readers pick out fake news. However, NewsGuard is funded and run by individuals tied to the CFR, Atlantic Council and other prominent elite figures.

  • Reflect On:

    Are we seeing a push for over-governance when it comes to even basic things like news and information? Is it time we take responsibility for our lives? Are we seeing a desperate elite losing even more control over the narrative within the media?

Before you begin...

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Take a moment and breathe. Place your hand over your chest area, near your heart. Breathe slowly into the area for about a minute, focusing on a sense of ease entering your mind and body. Click here to learn why we suggest this.

A new browser extension app called NewsGuard promises to give readers better insight into the credibility of news sites by providing them with a red, yellow or green badge as visitors explore content. All you have to do is install it on your website browser and you will find out how websites are rated based on numerous categories. You will also see a ‘Nutrition Label’ that was developed by NewsGuard’s ‘watchdog SWAT team’ so readers can understand whether or not a site is trustworthy… well, that’s what NewsGuard claims.

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This seems similar to Facebook’s attempt to stop ‘fake news’ by working with websites like Snopes who generally use mainstream media stories to ‘debunk’ alternative viewpoints that are presented on independent media websites. Ironically, Snopes has a perfect rating from NewsGuard.

--> Our Journalism Is Moving - Our investigative journalism and reporting is moving to our new brand called The Pulse. Click here to stay informed.

NewsGuard (NewsGuard Technologies) describes themselves as a news rating agency, but if you look closer at their ownership, board of directors, and current ratings of websites, you get a very different picture as to what the purpose of NewsGuard truly is.

NewsGuard gives CNN a perfect score on its ‘Nutrition Label.’

According to its website, NewsGuard has already rated more than 2,000 news and information websites. Future plans include further rankings as well as eventually reviewing “the 7,500 most-read news and information websites in the U.S.—about 98 percent of news and information people read and share online” in the United States in English.

Before we delve into the more important details of what’s going on here, let’s ask the big question…

Is Fake News A Problem?

As an owner of an independent media website and having been in the field for 10 years, I have had ample opportunity to observe the changes and growth within the field of independent media. I witnessed and was part of what is often referred to as the ‘golden era’ of independent media growth, where Facebook’s generous algorithm in 2012, 2013, 2014 and even 2015 allowed websites to generate traffic from tens of millions of visitors via the platform’s ‘page’ feature. Since then, Facebook has cracked down heavily on overall reach, cutting revenue to most alternative media sites by some 70% or 80%, including CE.

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During that gold rush, I was often the voice of reason amongst alternative media owners and admins, pledging that we should have a set of standards, avoid copy-pasting content from other websites, and being sure to fact check everything before publishing. Some news websites stuck to these axioms and are still around today. Others can’t say the same and have found themselves without a network or website. Was it entirely because of poor journalism, copying content, and not checking the facts? No, there was an obvious Facebook purge that recently took place to shut out certain voices, and in my opinion, you open a door for problems when you operate without the obvious, necessary tactics for producing quality content.

One example I often refer to, and have spoken to the admin of numerous times, is YourNewsWire.com, which branched off and created Newspunch.com. Both sites have, and still do, produce fake stories, and to this day the owners still claim they didn’t know their stories were fake. I cannot say with certainty that they know they are fake now, but it tells me proper journalism is not being done as many stories can be debunked within 1 minute of researching. I don’t believe the owners have a bad heart and are trying to create problems by misleading people, I simply feel that quality journalism is not even being attempted.

To this day, many viewers and prominent figures around the movement share content from these websites because the headlines sound like they support certain facts or narratives, when in reality they are simply false stories.

Given that, is fake news out there? Yes, I do think there is some fake news that is not coming from the mainstream. But it would be irresponsible to not tell you that fake news comes from within mainstream media as well.

People often chuckle when Trump calls CNN “fake news,” but he is telling the truth. CNN has been caught on multiple occasions spreading fake stories, which they later have had to retract. Some of their journalists have even resigned as a result. This trend can be seen throughout other mainstream media outlets as well. Quite often I point to the fact that any news outlet that leans to a political side is, in fact, misleading readers in some way as they are filtering facts, tone and agendas through their own political lens. This begs the question: Why do we harp on fake news but overlook the manipulation that comes from political bias in media?

Coming back to NewsGuard here, many people see the app as increasing convenience for readers, whereby they can simply look at the badge to determine if a website is legit, saving them time on having to research content themselves. Problems arise when you look at who is making these decisions and realize that this is promoting the idea that humans require governance and ‘parents’ to look out for and take care of them. If we were popularizing a culture of self-responsibility, we would never have things like this, nor would we accept the implementation of them.

We have long covered why the agenda against fake news grew so rapidly following the 2016 election, and it isn’t so we can clean up the internet and keep people informed. Thankfully, many people are not falling for the ‘fake news’ bait and are questioning the mainstream now more than ever, as proven by the significant drop in approval ratings.

NewsGuard gives RT News a failing ranking for allegedly posting fake stories. They call it Russian Propaganda.

NewsGuard also gives ZeroHedge a full on failing ranking for every reason.

Note that in both examples above, the NewsGuard app continues to push Russia as being this imaginary enemy of the United States. This is simply a propaganda tool that has been used for decades by the US elite to manipulate its public into supporting and accepting everything from war to censorship. CNN, featured above, also happens to be one of the outlets continually pushing the factless Russian intervention narrative of the 2016 presidential election. This has long been debunked.

Who Owns It?

NewsGuard’s CEOs and board of directors should tell you a lot about what is truly going on here.

First let’s look at CEOs Steven Brill and Louis Gordon Crovitz. As MintPressNews aptly pointed out:

Brill is a long-time journalist — published in TIME and The New Yorker, among others — who most recently founded the Yale Journalism Initiative, which aims to encourage Yale students who “aspire to contribute to democracy in the United States and around the world” to become journalists at top U.S. and international media organizations. He first teamed up with Crovitz in 2009 to create Journalism Online, which sought to make the online presence of top American newspapers and other publishers profitable, and was also the CEO of the company that partnered up with the TSA to offer “registered” travelers the ability to move more quickly through airport security — for a price, of course.

While Brill’s past does not in itself raise red flags, Crovitz — his partner in founding Journalism Online, then Press+, and now Newsguard — is the last person one would expect to find promoting any legitimate effort to “restore trust and accountability” in journalism. In the early 1980s. Crovitz held a number of positions at Dow Jones and at the Wall Street Journal, eventually becoming executive vice president of the former and the publisher of the latter before both were sold to Rupert Murdoch’s News Corp in 2007. He is also a board member of Business Insider, which has received over $30 million from Washington Post owner Jeff Bezos in recent years.

Corvitz also happens to be a member of the Council on Foreign Relations (CFR.) Many CE readers are well aware of the fact that the CFR is a deep state connected institution and one of the most powerful in the world, but for those who are not yet familiar, you can learn more here.

The advisory board is just as concerning when you consider the agenda of NewsGuard:

Tom Ridge, the first Secretary of Homeland Security under George W. Bush and Ret.

General Michael Hayden, a former CIA director, a former NSA director and principal at the Chertoff Group, a security consultancy seeking to “advise corporate clients and governments, including foreign governments” on security matters that was co-founded by former Homeland Security Secretary Michael Chertoff, who also currently serves as the board chairman of major weapons manufacturer BAE systems.

Richard Stengel, former editor of Time magazine, a “distinguished fellow” at the Atlantic Council and Undersecretary of State for Public Diplomacy under President Barack Obama. We reported on how the Atlantic Council is the group that is pushing for Facebook censorship. With Richard in place, the clear ties between controlling content on social media is also seen in this new app.

Don Baer, former White House communications director and advisor to Bill Clinton. He is also the current chairman of both PBS and the influential PR firm Burson Cohn & Wolfe.

Elise Jordan, former communications director for the National Security Council and former speech-writer for Condoleezza Rice.

The funding for NewsGuard is also quite intriguing and further reveals what the agenda here is and who stands to benefit from a controlled media. One of the top funders is a company called Publicis Group. In 2018, some of its top clients included pharmaceutical giants Eli Lilly, Merck, Pfizer and Bayer/Monsanto as well as Starbucks, Procter & Gamble, McDonalds, Kraft Heinz, Burger King, and the governments of Australia and Saudi Arabia. As is common with conflict of interest, what happens when independent websites accurately report on the shady dealings of these companies? Will the pressure from Publicis Group and its clients push for bad rankings for independent media websites?

Other funders include the Blue Haven Initiative, which is the venture capital “impact investment” fund of one of the top 10 wealthiest families in the U.S, the Pritzker family. They also happened to be the second largest contributor to Hillary Clinton’s presidential campaign.

John McCarter, a long-time executive at U.S. government contractor Booz Allen Hamilton.

Thomas Glocer, former CEO of Reuters and a member of the boards of pharmaceutical giant Merck & Co., financial behemoth Morgan Stanley, and the Council on Foreign Relations. He is also a member of the Atlantic Council’s International Advisory Board. It’s important to note that this is another Atlantic Council link, as you will recall they are behind the censorship push on social media.

Through these elite and powerful individuals, Newsguard has raised $6 million to begin its ranking efforts as of March 2018. Revenues and financial information have not been made public, regardless of the fact that NewsGuard requires websites to disclose this information to them if they want a perfect ranking in that category. This is seen in Newsguard’s United States Securities and Exchange Commission Form D filed on March 5, 2018, stating that the company “declined to disclose” the size of its total revenue.

How Does This Affect You?

In the ongoing effort to censor dissenting or critical thinking voices, powerful elite institutions and companies are creating a confusing landscape for people to discern truth. As more independent media voices bring forth facts that help people make sense of the reality around them, efforts to have people feel stupid or wrong for looking at these websites have increased. It has also made conversations and debates amongst people nearly impossible to have as people who often bring up alternative opinions and facts are simply silenced as having read ‘fake news.’

This is a time where tools such as this are the complete opposite of where we need to go. Now more than ever, taking responsibility for ourselves and our lives is key as the age of over-governance continues to consume much of popular culture. At this time, we do see much of this happening through the ‘left’, as poorly thought out demands and calls for government intervention backed by false facts and manipulation from the mainstream media have left people misinformed.

This isn’t to say this is about left vs. right as much as it is to simply point out that we must, no matter who we are, begin questioning our reality and stop jumping on the bandwagon of the latest meme or viral late night news clip. It has become too easy for manipulative media, both in mainstream and alternative, to run around people’s perceptions simply because we are opposed to thinking deeper about issues. This is what we must do.

The Takeaway

Many things that are happening in our world are providing a deeper opportunity for us to explore what our current state of awareness and consciousness is creating in terms of culture and societal structures. To many, seeing these desperate attempts from elite institutions actually represents an opportunity to further expose the truth of deep state control and manipulation as it reveals the true nature of what’s going on.

In essence, these crackdowns and events only further awaken a consciousness that is opening up and shifting. So while it may be tempting to fall into ideas that we are in chaos and our world is going down, also bear witness to how many are actually awakening because of all of this turmoil. Remember, the deep state and elite play whatever role they need to play to continue to challenge us to awaken from a bigger picture perspective.

Getting caught up in the fight and anger only continues to perpetuate their world. Sit back, observe, see the greater picture, continue to help others see the truth, and work to stay aligned with your heart and authentic self as we navigate through these fascinating times.

Dive Deeper

Click below to watch a sneak peek of our brand new course!

Our new course is called 'Overcoming Bias & Improving Critical Thinking.' This 5 week course is instructed by Dr. Madhava Setty & Joe Martino

If you have been wanting to build your self awareness, improve your.critical thinking, become more heart centered and be more aware of bias, this is the perfect course!

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General

Abductions & Car Vandalism – Startling Australian UFO Report Unclassified

Gautam Peddada

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2 minute read

Before you begin...

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Take a moment and breathe. Place your hand over your chest area, near your heart. Breathe slowly into the area for about a minute, focusing on a sense of ease entering your mind and body. Click here to learn why we suggest this.

An uncovered Australian report performed by their Department of Defence. “Scientific Intelligence — General — Unidentified Flying Objects” is trending again. Those who have done extensive research on UFOs will find the Australian version of disclosure to be far more intellectually honest than the American version. Albeit it was conducted decades ago.

According to ex-US intelligence official Luis Elizondo, the Defense Department’s Inspector General is presently conducting three reviews. The inquiries vary from the Department of Defense’s handling of UFO claims to Elizondo’s alleged whistleblower retribution. The open IG cases are crucial to Australia’s report because they establish beyond a shadow of a doubt that the US Department of Defense is being dishonest and shady when it comes to the UFO subject. For decades, Australia has been a loyal friend of the United States. Within Australia’s boundaries, they share a military installation (Pine Gap). When a close defense ally’s intelligence agencies determined that the US was not being intellectually honest in its approach, perhaps it is reasonable to conclude that there is more to the tale than the 144 incidents studied since 2004 by the UAPTF.

The CIA became alarmed at the overloading of military communications during the mass sightings of 1952 and considered the possibility that the USSR may take advantage of such a situation.

Australian UFO study.

According to the summary, OSI, acting through the Robertson-Panel, encouraged the USAF to use Project Blue Book to publicly “debunk” UFOs. In a tragic twist of fate, when Australian authorities sought explanations from the US Air Force, the allegation was debunked. The authors of the study were depicted as conspiratorial and even crazy by the US Air Force. Ross Coulthart reported this, and it may be heard in a recent Project Unity interview. Courthart is an award-winning investigative journalist who is drawn to forbidden subjects. He also stated on the same podcast that a senior US Navy official identified as Nat Kobitz told him that the US had been in the midst of reverse-engineering numerous non-human craft. According to his obituary, Mr. Kobitz was a former Director of Research and Development at Naval Sea Systems Command.

Continue reading the entire article at The Pulse. 

Dive Deeper

Click below to watch a sneak peek of our brand new course!

Our new course is called 'Overcoming Bias & Improving Critical Thinking.' This 5 week course is instructed by Dr. Madhava Setty & Joe Martino

If you have been wanting to build your self awareness, improve your.critical thinking, become more heart centered and be more aware of bias, this is the perfect course!

Click here to check out a sneak peek and learn more.

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Exopolitics

New UFO Film Questions What The US Government Is Hiding

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CE Staff Writer 2 minute read

Before you begin...

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Take a moment and breathe. Place your hand over your chest area, near your heart. Breathe slowly into the area for about a minute, focusing on a sense of ease entering your mind and body. Click here to learn why we suggest this.

The US recently released its highly anticipated Pentagon UAP report, but it wasn’t much more than a 9 page rundown of what has been known for decades. Regardless, for many, what was promising was that the UFO subject was being taken seriously again – and perhaps many more scientists might get involved.

For decades many have been warning about leaving UFO disclosure in the hands of a government that likes to use crisis’ or current events to expand its defense budgets. Further, why would we suddenly expect a government, who has been lying about this subject for 70 years, to suddenly come forth with the truth? What would inspire them to suddenly change their mind?

Perhaps it’s because the search for ET is an idea who’s time has truly come. We’ve reporting on this for over 13 years, and are mongst a community of researchers who have been encouraging humanity to look at the evidence for more than 70 years. It feels like an idea that human collective consciousness is more than ready to explore.

The impact the ET question has on our individual and collective worldview has the power to truly change the way we view ourselves and the meaning of life here on earth. Think of the implications answers to this question could have on how we set up and run our society as well. Technology, culture, collaboration etc – I spoke about this more in great detail in my extended interview for Greer’s. prior film Close Encounters of The Fifth Kind here.

Now, a new documentary from Dr. Steven Greer, directed by my good friend Michael Mazzola, seeks to explore what the films calls “the current government and media disinformation campaign promoting 3 big lies:”

1. We do not know what these UAPs/ UFOs are. WE DO.
2. Humans cannot make craft that can maneuver like UFOs. WE CAN and WE DO.
3. The UFOs are a threat. THEY ARE NOT.

Bold statements. Watch the film below and see what resonates most with you.

Dive Deeper

Click below to watch a sneak peek of our brand new course!

Our new course is called 'Overcoming Bias & Improving Critical Thinking.' This 5 week course is instructed by Dr. Madhava Setty & Joe Martino

If you have been wanting to build your self awareness, improve your.critical thinking, become more heart centered and be more aware of bias, this is the perfect course!

Click here to check out a sneak peek and learn more.

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General

PGA Tour To End COVID Testing For Both Vaccinated & Non-Vaccinated Players

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CE Staff Writer 4 minute read

In Brief

  • The Facts:

    The PGA Tour has announced that it will stop testing players every week, regardless of whether they have been vaccinated or not.

  • Reflect On:

    Are PCR tests appropriate to identify infectious people? Should people who are healthy and not sick be tested at all, anywhere?

Before you begin...

Coherent icon

Take a moment and breathe. Place your hand over your chest area, near your heart. Breathe slowly into the area for about a minute, focusing on a sense of ease entering your mind and body. Click here to learn why we suggest this.

The picture you see above is of John Rahm, a professional golfer on the PGA tour being carted off the golf course after tournament officials told him he had COVID. He was healthy and had no symptoms, yet was forced to withdraw from the tournament. He was told in front of the camera’s, and a big scene was made out of the event. You would think something like that, especially when you are a big time sports figure, would be done behind closed doors with some privacy.

Earlier on in June a spokesperson for the PGA Tour said that more than 50 percent of players on the PGA tour have been vaccinated. Although it seems that the majority of players on the tour will be fully vaccinated judging by this statement, it does leave a fairly large minority who won’t be, and that’s something we’re seeing across the globe as COVID vaccine hesitancy remains high for multiple reasons.

We are pleased to announce, after consultation with PGA Tour medical advisors, that due to the high rate of vaccination among all constituents on the PGA Tour, as well as other positively trending factors across the country, testing for COVID-19 will no longer be required as a condition of competition beginning with the 3M Open. – PGA tour Senior VP Tyler Dennis

The tour recently announced that the testing of players every week will stop starting in July for both the vaccinated and the unvaccinated. This was an unexpected announcement given the fact that, at least it seems in some countries, vaccinated individuals will enjoy previous rights and freedoms that everyone did before the pandemic. Travelling without need to quarantine and possibly in the future not having to be tested could be a few of those privileges. Others may include attending concerts, sporting events, or perhaps even keeping their job depending on whether or not their employer deems it to be mandatory, if that’s even legally possible. We will see what happens.

Luckily for professional golfers, regardless of their vaccination status they won’t have to worry about testing positive for COVID, especially if they’re not sick. This is the appropriate move by the PGA tour, who is represented by their players and it’s a move that the players themselves may have had a say in. It’s important because PCR tests are not designed nor are they appropriate for identifying infectious people. A number of scientists have been emphasizing this since the beginning of the pandemic. More recently, a letter to the editor published in the Journal of infection explain why more than half of al “positive” PCR tests are likely to have been people who are not infectious, otherwise known as “false positives.”

This is why the Swedish Public Health agency has a notice on their website explaining how and why polymerase chain reaction (PCR) tests are not useful for determining if someone is infected with COVID or if someone can transmit it to others, and it’s better to use someone who is actually showing symptoms as a judgement call of whether or not they could be infected or free from infection.

PCR tests using a high cycle threshold are extremely sensitive. An article published in the journal Clinical Infectious Diseases found that among positive PCR samples with a cycle count over 35, only 3 percent of the samples showed viral replication. This can be interpreted as, if someone tests positive via PCR when a Ct of 35 or higher is used, the probability that said person is actually infected is less than 3%, and the probability that said result is a false positive is 97 percent. This begs the question, why has Manitoba, Canada, for example, using cycle thresholds of up to 45 to identify “positive” people?

When it comes to golf, the fact that spread occurring in an outdoor setting is highly unlikely could have been a factor, but it’s also important to mention that asymptomatic spread within one’s own household is also considerably rare. It really makes you wonder what’s going on here, doesn’t it?

Dive Deeper

Click below to watch a sneak peek of our brand new course!

Our new course is called 'Overcoming Bias & Improving Critical Thinking.' This 5 week course is instructed by Dr. Madhava Setty & Joe Martino

If you have been wanting to build your self awareness, improve your.critical thinking, become more heart centered and be more aware of bias, this is the perfect course!

Click here to check out a sneak peek and learn more.

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