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Suzy Amis Cameron’s ‘MUSE School’: Are They Taking Things Too Far With Kids?

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In Brief

  • The Facts:

    A parent of a child formerly enrolled in the MUSE school in California sent us an email detailing the school's use of the Process Communications Model (PCM), while observing that the school is not as inspiring as their promotional materials suggests.

  • Reflect On:

    How do you know when a fundamentally good idea is going too far?

A cursory glance at the ‘MUSE School,’ co-founded by James Cameron’s wife, and you see an educational institution that aspires to be inclusive, inspiring, and liberating for children of all ages. The motto on their school’s website is “Inspiring and Preparing Young People to Live Consciously with ThemselvesOne Another, and the Planet.”

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There is much to admire about the goals of this school. It started off as a small group of kids whose parents were celebrities, including James Cameron’s own. The focus was a personalized curriculum based on learning through passion projects while being exposed to the practices of environmental sustainability. Since the program has grown, in-house vegan meals have been included in the annual tuition, which ranges from about $22,000 for pre-K children (2.3-4.9 years old) to about $33,000 for high school kids (grades 9-12).

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The school was also founded by Suzy Amis Cameron’s sister Rebecca Amis, who was the first head of the school. Rebecca Amis had previously tried to start an early childhood education center called ‘childspot!’ in Witchita, Kansas, which Amis’ then-husband Scott Taylor was to be the business manager for. Surprisingly, there is no searchable information on the internet for childspot!, although our reader did provide this article from 1998 in which plans to start their early childhood education center were mentioned.

Introducing PCM To Students

A little while after co-founding the MUSE school in California, Rebecca Amis installed her new husband Jeff King as head of the school. He brought on board a new ‘communication’ methodology into the classroom. The introduction of this method to children as young as 2 years old is the main subject I will cover here. Instead of describing this methodology myself I will start off with testimony that was emailed to me from the parent of a former student to provide some background and reveal her feelings and experiences around the use of PCM in an academic setting:

“Jeff King is the one who introduced the ‘Process Communication Model’ (PCM) to the school, having himself obtained a master trainer title. Many families at this point left the school, not being comfortable with the idea of their kids being the subject of what was clearly an experiment. The school turned plant-based at the same time so they blamed the drop in numbers to people not being happy with the new menu  (which is completely false).

Now let me give you some background on PCM.

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Created by Dr Taibi Kahler, a psychologist from Arkansas, it was designed mainly for the corporate world. According to Kahler, there are six distinct personality types: HARMONIZER, THINKER, PERSISTER, IMAGINER, REBEL, AND PROMOTER. Each of us develops a predominant personality type early in life, and that does not change. It is our basic Personality Type all our lives. Each type has specific Motivators characterized by differences in Character Strengths, Psychological Needs and Perceptions.

Each personality comes with a set of psychological needs and specific communication ‘channels’ which include specific words, tone and facial expressions. Although it was never intended for children, Mr. King decided to make it the innovative tool that would differentiate his school from others.

This sounds all wonderful from the outside. What parent wouldn’t want their kids to have tools that will help them communicate better with one another and the world?

Unfortunately  the truth is far from that.

Since the personality test cannot be officially administered to the student until high school, they teach the lower grade students PCM through play and activities. The teachers (some brand new to PCM) use their own judgment to asses the kids’ personality so they can start using their appropriate channels with them. (I have plenty of pictures I can send you giving you examples of how they teach PCM to the kids).

The teachers are constantly applying PCM to the students and using what they believe is their specific channel. In return they expect the kids to respond in the teachers’ own channel. Some are pretty rude and direct and yet the kids are expected to learn to use such language. For example, if the teacher’s channel is “tell”, she expects the students to communicate in sentences that are “tell”. So instead of “may I please have a pencil”, the tell channel will be “give me that pencil”.

I have myself seen teachers snapping at students or at colleagues because they weren’t using the correct channels.

Last year the high school students voted to stop practicing PCM in the high school campus. Unfortunately, the younger children are subjected to this on a daily basis. Each child is labeled a personality type and their behavior is almost always excused to their personality label. The parents take the official PCM personality test and the results are then shared with all the faculty members (the parents are unaware of this and never were asked to sign a release form for that). The staff will then go out of their way to address you in the designated channel as they believe that’s what’s needed to keep you a happy customer.

Issues brought up by the students or their families are disregarded as they are seen as a sign of distress. Once that happens the main focus of the faculty is to get the parent or the child out of the system by using manipulation techniques mixed with PCM jargon.

Kids that are being bullied are made to believe that they are just as much at fault as the bully. Parents are constantly told that there are absolutely no issues to worry about and the ones that dare to protest end up always getting kicked out of school or forced to leave.

Discrimination is obvious based on your personality type, whether it’s a student or parent. There are a couple of personalities that are viewed as more troublesome and risky, and the school is keen to identify those individuals. PCM was born as a tool for the corporate world, not for a school and this is the only school in the world that uses it. It is very much a “cultish” atmosphere. The staff is so concentrated on listening carefully to your words and observing your body language in order to figure out what channel to use and if by any chance you have ‘phased’ to another personality then it becomes impossible to have a real honest conversation. And they do the same with the kids depriving them of an authentic connection or the tools to learn to connect with others.

By third grade kids and parents are in full mode PCM. The kids are robotic and set into their ‘personality’. They have a set language and manners which unfortunately the outside world does not always understand.

I wish you could meet some of the students. Some are like robots, they just seem to repeat scripts. There is no talk of consciousness or free thinking which I guess is ’normal’ in many schools, but PCM is close to brainwashing. It’s like an instruction manual on how you should behave, think and speak.

I watched our own child going through the struggle of mentally detoxing from it once we were out of the school. For a while my child was confused, lost in a way especially when the world didn’t respond to my child’s PCM channel, unable to relate. And we are talking about a healthy bright child with no social or personal issues.  And now my child doesn’t even want to hear the word PCM.

In my experience Mr. King (as per the book he published – Beyond Drama) enforces the belief that everyone is okay and there are no issues. In order to stay out of drama, individuals must believe that they are okay and everyone else is okay. So basically there are never any issues. They believe and support that philosophy to an extreme and therefore refuse to really acknowledge any real serious issue brought to them. So they hide the problems hoping time will make them go away without having to act on them.

Naturally when real issues are brought up to him by parents, the concerns are dismissed and seen as a sign of distress of the parent. At this point all effort are made to PCM the parent out of the distress and pretend all is good.

Same for students. He doesn’t for example seem to believe in bullying and I have personally watched a 5th grader who had just been repeatedly teased to tears by a classmate being told that he must have had a part in it to deserve it. Through what appeared in my opinion as clever manipulation, the kid and the parents left the meeting believing that there was no bullying in the first place.

Global Expansion. This year, coinciding with Suzy Cameron’s new book launch (One Meal a day) the school decided to create a new for-profit corporation, MUSE Global. Mr. King is their CEO (while retaining his position of Head of the School at MUSE, which is a non-profit). The company focuses on the expansion of the MUSE School’s model globally. Despite the original school being far from successful (people keep leaving, they are unable to raise funds and students score very poorly academically), they seem to be on a mission to convince the world that their module is the best a child can get. They have already signed an agreement with some investors in China and working on more.

Power, Manipulation and Scare Tactics. Numerous families are not happy but they are too scared to say anything for fear of their kids being kicked out (it has happened to many families that dared to challenge the system, 5 in the past school year alone). Some of those families tried to appeal to the school’s board of directors (a few of the members were MUSE parents themselves). The ones that tried to help those families were forced to leave the school, their kids included. The ones who refused to intervene explained, ‘Nothing we can do, they have us by the balls.”

Unfortunately they know how powerful they are and they appear to be using that power to keep families in a state of fear. Many of the students come from families that are in the show business and nobody wants to be on the wrong side of the Camerons, no matter what their children were put through.”–parent of a former MUSE School student

My Take

We must be careful in discerning one person’s testimony. We must look for signs of an inner consistency, and a plausibility that links facts and observations with the opinions this person holds. For me, this testimony has a high level of consistency, especially around the potential dangers of introducing a fully integrated system of labeling and classifying students and teachers in an academic setting.

“Once you label me, you negate me.”–Soren Kierkegaard

When I was doing my life-coaching training, many of the coaches who had already been working in the corporate world spoke highly of the Myers-Briggs type indicator and other tools that categorized a person’s personality type. As a life coach, I always had a resistance to any form of ‘typing’ of a client into a category. I felt it would limit my perception of a person, affect the ways I would challenge them to see things differently, and, most importantly, could limit the person’s belief in what they were capable of. Even when clients would give me their Myers-Briggs ‘identity,’ (i.e. “I’m an INTJ and that’s why I see things this way…”), I would not seek to capitalize on the information behind the client’s self-classification and would remain present to the identity being revealed through the person words, tone, expressions, and so on. Categorizing oneself as the fundamental guideline of one’s sense of identity is, in my opinion, very limiting.

I understand that these personality-typing tools can have some benefits for allowing managers in the corporate world to understand better what makes each individual employee tick. It can help them accept that people have different strengths and weaknesses, learn in different ways, and get satisfaction in different ways. These insights can lead a manager to work with greater compassion, patience, and flexibility. If the information is used to benefit the employee and enable them to get more satisfaction and fulfillment from their job, leading them to become more productive, then it is a win-win proposition.

However, these tools can very easily be used as means of manipulation in the hands of those who lack maturity or have a hidden agenda to control people rather than act in service to the people they are using these tools on. In a classroom setting with children as young as two, where the foundations of a child’s perception of reality are still in their formative stages, it is reasonable to fear that PCM has the potential to cause harm to a child, perhaps in ways even worse than described above by our parent.

These are subtle matters, but certainly worth thinking about. Below is a clip from a video from the MUSE school which promotes the use of PCM techniques in elementary classrooms.

 

Does this video leave you with the feeling that empowering communication is going on here, or manipulation? And if this is what is being touted as proof that the methodology works and is beneficial, can we see the potential for this methodology to go too far and lead to discrimination and some forms of mind programming?

To some extent, good teachers naturally learn to communicate with students in different ways based on their personalities. While I applaud MUSE’s philosophy of attempting to communicate with children in the ways that they respond to best and most comfortably, it is the formalization of this process that scares me. And certainly, when we hear that young children are truly being trained to see the world through the filter of PCM, and potentially can be rebuked if they don’t respond to teachers according to each teacher’s ‘channel,’ then we can understand why parents like our reader above have had serious concerns about PCM in an academic setting.

The reader who emailed us is not alone in their criticism of PCM and its implementation in the school. If you take a look at answers to the question ‘How would you rate your experience at this school?’ on greatschools.org from other parents whose children are/were in MUSE, you will see an interesting pattern: 55 top ‘5 star’ reviews, 16 bottom ‘1 star’ reviews, and only 7 in the 2,3,4 star category. Many of the 5-star reviews are cookie-cutter ‘agree’ comments on pre-written bullet points. Our reader told us, “During the PCM training new parents are asked to submit their reviews which at that point are generally amazing.”

The 1 star reviews tend to be long, thoughtful criticisms of many of the same points made by our reader. Some even bring into question the authenticity of many of the positive reviews: “Notice how the last 7 positive reviews were all posted on the same day, December 18, really??” If you are interested, I would highly recommend going through some of these reviews, both the good and the bad, to help you discern what you think is really going on inside the MUSE school.

The Takeaway

As I mentioned earlier, the stated goals of the MUSE school evoke hope and inspiration. Where the education of our young has long been criticized as a one-size-fits-all, cookie-cutter approach, the MUSE school has stepped boldly towards an approach to respect individual students’ differences and preferences. The only question is whether or not they are stepping too far.

If the high school students at MUSE voted to stop practicing PCM last spring, then one would suspect that this would cause school leaders to strongly question the use of PCM in earlier grades, especially Pre-K, where students obviously don’t have a voice in the matter themselves. Certainly, the MUSE philosophy speaks to a willingness to change and evolve based on the information at hand:

MUSE is ever-evolving. The MUSE community includes creative and critical thinkers who know that flexibility and adaptability are critical keys to our success. We enthusiastically embrace change and consistently challenge ourselves in our ongoing efforts to learn, grow, and improve.

However, our reader’s testimony gives the impression that rather than being listened to and incorporated, dissenting views and criticisms of the current system are shut down and dissenters are shut out of the process. Is the school’s ongoing evolution simply being fostered within an echo chamber? Do we see fear-based control mechanisms reminiscent of the operating structures of a cult?

With the development of the for-profit MUSE Global and the inclusion of PCM as one of the five pillars of the Global schools they are franchising out, we will need to keep our eyes and ears open to determine if the MUSE project is solely about “Inspiring and Preparing Young People to Live Consciously with Themselves, One Another, and the Planet,” or if there is another agenda afoot.

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Our Biology Responds To Events Before They Even Happen

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In Brief

  • The Facts:

    Multiple experiments have shown strong evidence for precognition in several different ways. One of them comes in the form of activity within the heart and the brain responding to events before they even happen.

  • Reflect On:

    Do we have extra human capacities we are unaware of? Perhaps we can learn them, develop them, and use them for good. Perhaps when the human race is ready, we will start learning more.

Is precognition real? There are many examples suggesting that yes, it is. The remote viewing program conducted by the CIA in conjunction with Stanford University was a good example of that.  After its declassification in 1995, or at least partial declassification, the Department of Defense and those involved revealed an exceptionally high success rate:

To summarize, over the years, the back-and-forth criticism of protocols, refinement of methods, and successful replication of this type of remote viewing in independent laboratories has yielded considerable scientific evidence for the reality of the (remote viewing) phenomenon. Adding to the strength of these results was the discovery that a growing number of individuals could be found to demonstrate high-quality remote viewing, often to their own surprise… The development of this capability at SRI has evolved to the point where visiting CIA personnel with no previous exposure to such concepts have performed well under controlled laboratory conditions. (source)

The kicker? Part of remote viewing involves peering into future events as well as events that happened in the past.

It’s not only within the Department of Defense that we find this stuff, but a lot of science is emerging on this subject as well.

For example, a study (meta analysis) published in the journal Frontiers in Human Neuroscience titled “Predicting the unpredictable: critical analysis and practical implications of predictive anticipatory activity” examined a number of experiments regarding this phenomenon that were conducted by several different laboratories. These experiments indicate that the human body can actually detect randomly delivered stimuli that occur 1-10 seconds in advance. In other words, the human body seems to know of an event and reacts to the event before it has occurred. What occurs in the human body before these events are physiological changes that are measured regarding the cardiopulmonary, the skin, and the nervous system.

A few years ago, the chief scientist at the Institute of Noetic Sciences, Dr. Dean Radin, visited the scientists over at HearthMath Institute and shared the results of one of his studies. Radin is also one of multiple scientists who authored the paper above. These studies, as mentioned above, tracked the autonomic nervous system, physiological changes, etc.

Scientists at HeartMath Institute (HMI) added more protocols, which included measuring participants’ brain waves (EEG), their hearts’ electrical activity (ECG), and their heart rate variability (HRV).

As HMI explains:

Twenty-six adults experienced in using HeartMath techniques and who could sustain a heart-coherent state completed two rounds of study protocols approximately two weeks apart. Half of the participants completed the protocols after they intentionally achieved a heart-coherent state for 10 minutes. The other half completed the same procedures without first achieving heart coherence. Then they reversed the process for the second round of monitoring, with the first group not becoming heart-coherent before completing the protocols and the second group becoming heart-coherent before. The point was to test whether heart coherence affected the results of the experiment.

Participants were told the study’s purpose was to test stress reactions and were unaware of its actual purpose. (This practice meets institutional-review-board standards.) Each participant sat at a computer and was instructed to click a mouse when ready to begin.

The screen stayed blank for six seconds. The participant’s physiological data was recorded by a special software program, and then, one by one, a series of 45 pictures was displayed on the screen. Each picture, displayed for 3 seconds, evoked either a strong emotional reaction or a calm state. After each picture, the screen went blank for 10 seconds. Participants repeated this process for all 45 pictures, 30 of which were known to evoke a calm response and 15 a strong emotional response.

The Results

The results of the experiment were fascinating to say the least. The participants’ brains and hearts responded to information about the emotional quality of the pictures before the computer flashed them (random selection). This means that the heart and brain were both responding to future events. The results indicated that the responses happened, on average, 4.8 seconds before the computer selected the pictures.

How mind-altering is that?

Even more profound, perhaps, was data showing the heart received information before the brain. “It is first registered from the heart,” Rollin McCraty Ph.D. explained, “then up to the brain (emotional and pre-frontal cortex), where we can logically relate what we are intuiting, then finally down to the gut (or where something stirs).”

Another significant study (meta-analysis) that was published in Journal of Parapsychology by Charles Honorton and Diane C. Ferrari in 1989 examined a number of studies that were published between 1935 and 1987. The studies involved individuals’ attempts to predict “the identity of target stimuli selected randomly over intervals ranging from several hundred million seconds to one year following the individuals responses.” These authors investigated over 300 studies conducted by over 60 authors, using approximately 2 million individual trials by more than 50,000 people. (source)

It concluded that their analysis of precognition experiments “confirms the existence of a small but highly significant precognition effect. The effect appears to be repeatable; significant outcomes are reported by 40 investigators using a variety of methodological paradigms and subject populations. The precognition effect is not merely an unexplained departure from a theoretical chance baseline, but rather is an effect that covaries with factors known to influence more familiar aspects of human performance.” (source)

The Takeaway

“There seems to be a deep concern that the whole field will be tarnished by studying a phenomenon that is tainted by its association with superstition, spiritualism and magic. Protecting against this possibility sometimes seems more important than encouraging scientific exploration or protecting academic freedom. But this may be changing.”
 Cassandra Vieten, PhD and President/CEO at the Institute of Noetic Sciences (source)

We are living in a day and age where new information and evidence are constantly emerging, challenging what we once thought was real or what we think we know about ourselves as human beings.  It’s best to keep an open mind. Perhaps there are aspects of ourselves and our consciousness that have yet to be discovered. Perhaps if we learn and grow from these studies, they can help us better ourselves and others.

Watch Now Free: The 5G Summit

The 5G debate is going to be one of the biggest social issues of our time in the next year or two. Understanding the basics behind 5G dangers will be very important.

Sign up now and start watching today's interviews before they are gone. Hear from 40 of the world's leading experts on the subject, all FREE! You can also download our free ebook on the science of 5G once you sign up!

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The 5G Health Summit Starts Tomorrow (June 1st) – Reserve Your Free Spot Here

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In Brief

  • The Facts:

    A global online summit featuring doctors, scientists & activists addressing the health concerns of 5G technology and what people can do about it is set to take place the first week of June and it's free to sign up.

  • Reflect On:

    Why are safety concerns that've been published in peer-reviewed scientific journals called a "conspiracy theory?" Why is this idea ridiculed? Why don't our federal health regulatory agencies simply to some health safety testing before rolling it out?

Some of the world’s leading scientists, doctors and activists are gathering for a free online summit that begins on Monday June 1st and will run for approximately one week. The summit will dive into the health concerns of 5G technology, and why it’s a concern and what people can do about it. The summit is completely free to sign up and watch, and you can do so here.

We’ve also put together an E-book titled “Is 5G Safe? An Easy to Understand Guide” summarizing the published peer-reviewed research that is raising concerns about electromagnetic radiation that’s emitted from our favourite wireless devices, cell phones and more, as well as novel 5G technology.  It’s a great resource that you can share with family or friends who desire to look at the proof, research, evidence and concerns that thousands of doctors and scientists have been and are creating awareness about all over the globe.  We wrote it in language designed to be simple and factual.

Once you sign up for the summit, you get access to the free E-book.

It’s quite strange that any researched journalist could dismiss the health concerns of 5G technology, as well as 4G and 3G, when there are nearly 10,000 peer-reviewed scientific studies that raise cause for concern. A study published in 2019 in Frontiers in Public Health is one of many that raises concerns about 5G technology, explaining how there is no safety testing, and that in vivo and in vitro studies regarding this type of technology and it’s predecessors have shown that it’s harmful to human health, even at levels below current “safety” limits.

At the end of the day, whether you believe this type of technology is safe or you don’t, would it not be in the best interests of everybody to have the  technology go through some type of required safety testing? Shouldn’t any technology that has any sort of biological effect be put through safety testing? Why has there not been any safety testing?

In December 2018, US. Senator Richard Blumenthal and U.S. Representative Anna G. Eshoo (CA-18) sent a letter to FCC Commissioner Brendan Carr seeking answers regarding potential health risks posed by new 5G wireless technology. At  a hearing, that took place last year, Blumenthal criticized Carr for failing to provide answers, and did the same thing to other industry representatives that were in attendance for not putting the technology through safety testing. You can watch a clip of that hearing and read more about it, here.

How can our federal health regulatory agencies approve products that are clearly a cause for concern?

This is why the summit is going to be such a great resource. It will answer many questions, and again, let people know what they can do about it!

Sign up for the free 5G Summit starting June 1st. Hear from 40 of the world’s leading experts on the subject, all FREE! Click here to register now!

Watch Now Free: The 5G Summit

The 5G debate is going to be one of the biggest social issues of our time in the next year or two. Understanding the basics behind 5G dangers will be very important.

Sign up now and start watching today's interviews before they are gone. Hear from 40 of the world's leading experts on the subject, all FREE! You can also download our free ebook on the science of 5G once you sign up!

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Dr. Buttar Reveals Declassified Government Report Related to 5G Dangers

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In Brief

  • The Facts:

    Dr. Rashid Butter discusses a declassified report on millimetre wave technology and the effects it has on human health. These are the same waves used in 5G technology.

  • Reflect On:

    If we already know these waves cause harm to human health, why do we use them in airport scanners? Why are we about to roll out an entire wireless network based on these technologies?

People often say 5G hasn’t been tested, and to some extent that is true. But given 5G uses millimetre wave technology and that technology has been studied for quite some time, it has obviously been tested by those who have worked on them. So why hasn’t this information been widely released? Why are we not looking at the available data on millimetre wave technology as it relates to 5G?

Recently we came across 7 Russian studies that were summarized in a report declassified through the CIA. These studies were declassified in 2012 and marked “For Goverment Use Only.” From what you can gather very quickly in this report, the conclusions should shut down 5G rollout instantly. At least until someone can show, beyond any reasonable doubt, that this technology is safe.

Let’s have a quick look at how this report was concluded:

“Thus the conducted investigations indicate high biological activity and an unfavourable influence of millimeter radiowaves on the organism. The expression of the biological reactions increased with an increase of the period of iridation and depended on individual characteristics of the organism.”

What this translates to in plain English is, millimetre-wave frequencies do affect the human body negatively, and the longer the exposure, the more damage that occurs. Since 5G uses millimetre waves and is set to push a constant barrage of frequency on humans anywhere they go, this would mean sustained wave exposure, and thus inevitable biological damage.

Incredibly, these are the same wave technologies used in airport fully body scanners that we have been raising awareness about for years. It’s important to note, you CAN opt out of going through those scanners.

Dr. Rashid Buttar has given an incredible interview where he goes page by page as to exactly what this declassified CIA research reveals. The report summarizes 7 studies on the effects of millimeter-wave radiation levels between 37-60GHz. These levels are “safe” according to government, but that is NOT what the science says.

As we have said for the last year and a half, now is a potent time to understand the dangers of 5G and work to stop its rollout. This interview is a must listen. Click here to watch Dr. Rashid Buttar’s interview.


Scroll down the page when you register and you will see Dr. Buttar’s interview.

As we can tell in our world right now, a ton of truth is coming to the surface, the environment to create change is ripe. If we can stay grounded, in our hearts and avoid descending into hate, we can TRULY make a big difference here.

Watch Now Free: The 5G Summit

The 5G debate is going to be one of the biggest social issues of our time in the next year or two. Understanding the basics behind 5G dangers will be very important.

Sign up now and start watching today's interviews before they are gone. Hear from 40 of the world's leading experts on the subject, all FREE! You can also download our free ebook on the science of 5G once you sign up!

Click here to register now!

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