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How Facebook Has Become The Strategic Media Mouthpiece For The Global Elite

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In Brief

  • The Facts:

    Facebook has made deals with mainstream media outlets to pay for their news content, further turning Facebook from a neutral social media platform into a conglomerate that supports a political bias and the agenda of the global elite.

  • Reflect On:

    What can conscious media outlets do to overcome growing censorship and mainstream bias from the big tech companies and ensure that you continue to get neutral, agenda-free news coverage and commentary on the issues of the day?

Before you begin...

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It’s not clear whether Facebook was truly conceived by an innocent genius with noble intent, but one fact has become abundantly clear: Facebook is now a mouthpiece and tool for the proliferation of mainstream perception. This is specifically designed to enrich the global elite and continue to disenfranchise ordinary citizens and any attempts to bring important truths to light that would threaten the elite. And, of course, Mark Zuckerberg is now a ‘junior partner’ in this global elite.

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The episode of the Jimmy Dore show found in the video below, which is worth watching to get the full context of the discussion, introduces whistleblower Vikram Kumar, a former promoter of third-party videos on Facebook. Dore brings interesting insights into Facebook’s latest strategies in terms of controlling the news commentary. He explains how Facebook is proliferating the establishment’s narrative while limiting and blocking alternative voices which, of course, Facebook characterizes as ‘Fake News’. Here, Kumar discusses Mark Zuckerberg’s testimony in Congress to this effect:

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Back in 2017 there was that TechCrunch report that said that Facebook was taking measures to stop the spread of ‘Fake News’ by banning certain political accounts from promoting their videos on their newsfeed. So when I heard Mark Zuckerberg in 2018 telling Congress that he would be doing the same thing, I thought, what changed between 2017 and 2018? Are they taking new measures, are they re-taking the measures?  And it wasn’t until a week later that I realized that Variety Magazine reported that Facebook Watch, which is Facebook’s media platform, had reached a multi-million dollar deal with CNN, Fox News, ABC, and large media outlets.

The congressional testimony was the perfect opportunity for the political establishment, the media establishment, and the tech companies to form an alliance against small media outlets.

Returning Media To The Global Elite’s Control

The process of bringing fundamentally liberating technologies like social media under control has been a difficult process, but the global elite seems to feel they are getting a handle on it. Since the big media giants Google, Facebook, Youtube and others are now strictly following the global elite playbook, with special algorithms and thinly-veiled censorship strategies, the process of promoting the elite agenda while suppressing dissenting voices is in full swing.

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One of the biggest issues to remedy was the lack of viewership that traditional mainstream media was getting from young people, which is really the target market not only for advertisers but the social engineering wing of the global elite as well. Here’s how Kumar describes it:

As you know, young people, they don’t watch cable… the viewership of Fox News, CNN, and ABC are dying off, they’re getting older and older, and so what Facebook is, is access to young people, right, and so they viewed small anti-establishment media outlets such as yourself as an existential threat to their next generation of revenue.

Tech companies view media companies extremely valuably, you could go back to 1996, there was that merger between Microsoft, General Electric and NBC to create MSNBC.com. A lot of people don’t know that the ‘MS’ in MSNBC stands for Microsoft, and the reason why media companies and tech companies are so intertwined with each other is ’cause you can influence young people so much when you have the distribution network of something like Facebook, and with Facebook Watch, and their media platform, and their deal with CNN, Fox News, and ABC, they’re able to indoctrinate the next generation of young people. And so they want to take viewership away from shows like yours, and put those young people that haven’t been paying attention with cable news back into the pockets of companies like Fox News, ABC, and CNN.

Every media company wants some of that Facebook Watch dough. And so the companies that have coverage that Facebook doesn’t like are out of there, and new companies that have coverage that Facebook likes are back into the deal. And so Facebook is already taking steps to craft the political landscape in the framing that they find positively. And so you get that whole thing where Facebook shuts down over 800 political pages and accounts, and even legitimate political pages that expose things like police brutality… you’re already seeing a coordinated effort from the establishment media and tech companies to kind of craft the narrative for young people.

This is how that Variety Magazine article Kumar talked about characterizes the deal between Facebook and Mainstream Media:

After going through the fake-news wringer, Facebook is shelling out money on original news content. The strategy is partly aimed at driving up viewing on its Facebook Watch platform — but it also is supposed to demonstrate the social-media giant’s commitment to funding trustworthy journalism.

A corporate conglomerate now giving itself the authority to judge what is and isn’t trustworthy journalism. What could possibly go wrong?

Is Facebook Still Just A Tech Company?

The slippery slope that Facebook is trying to anchor itself to is as clear as the nose on Mark Zuckerberg’s face. He continues to want us to think about Facebook as a social media platform whose objective is still ‘to make the world more open and connected,’ yet at the same time he wants Facebook to become the prime arbiter of the ‘news that is fit to print,’ or in this case, to decide which sources of news will benefit and not benefit from Facebook’s tremendous reach. The same Variety article reinforces the idea that Facebook is trying to have things both ways, gaining the advantages of defining itself as a tech company, and not taking on the liabilities inherent in being a media company:

In the past, CEO Mark Zuckerberg has remarked that Facebook is a technology company — not a media company. Asked whether Facebook is now in fact a media company, given that it’s paying for a growing slate of content, Brown responded, “Having worked for big media companies, I don’t think Facebook is a media company. But are we responsible for the media on Facebook? Yes.”

The fact is that we have entered into somewhat uncharted territory in terms of what defines a media company since the rise of the Internet. We can only hope that we will collectively awaken to the fact that Facebook has clearly gone beyond being a platform that provides equal access to all voices and commentaries, and has given in to the temptation to control the flow and proliferation of information. As this Wired article starts off,

FACEBOOK STEADFASTLY RESISTS categorization as a traditional media company. Instead, CEO Mark Zuckerberg insists on calling the social network a technology platform—even though nearly half of all American adults get their news on Facebook. These old arguments no longer work, especially as Facebook starts making its own video content.

It is incumbent upon the awakening community to clearly grasp what is happening here and to act accordingly in terms of our future engagement with social media sites like Facebook. It is important to see how Bill Clinton’s Telecommunications Act of 1996, which allowed media cross-ownership that led to mergers between tech companies and media companies, was a seed that has already started to bear the fruit of an Orwellian dystopia, where the global elite are permitted to continue to proliferate mainstream propaganda and limit exposure to alternative views that are a threat to their agenda.

The Takeaway

Conscious media outlets, like us here at Collective Evolution, are in the crosshairs of the recent efforts on the part of Facebook and other large media conglomerates to selectively control the proliferation of information. Our best hope in these times is that the awakening community makes deliberate choices in terms of which sources to tune in to. While the global elite may have the power, the wealth, and the technology, they are still pushing an agenda, which to discerning minds looks and sounds very different from the unbiased truth.

Our hope is that a growing number of people are seeing through the agenda of the global elite enough to be motivated to ensure that conscious media survives, and then thrives. One of the future goals of our Conscious Media Movement campaign is to strengthen an alliance between ourselves and other conscious media outlets and work together to find ways we can amplify the voice of truth and neutrality.

One of the first steps we are taking in our CMM campaign is to fund an Investigative Journalism team to join our efforts here at CE. To help support this, click here. 

Dive Deeper

Click below to watch a sneak peek of our brand new course!

Our new course is called 'Overcoming Bias & Improving Critical Thinking.' This 5 week course is instructed by Dr. Madhava Setty & Joe Martino

If you have been wanting to build your self awareness, improve your.critical thinking, become more heart centered and be more aware of bias, this is the perfect course!

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Attention Readers: We’ve Moved Our Journalism To The Pulse

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CE Staff Writer 1 minute read

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Take a moment and breathe. Place your hand over your chest area, near your heart. Breathe slowly into the area for about a minute, focusing on a sense of ease entering your mind and body. Click here to learn why we suggest this.

A large portion of our journalism that you’re used to seeing on our Collective Evolution platform has now moved over to The Pulse. We will be publishing most of our news articles there, while Collective Evolution focuses more on personal development.

You can follow The Pulse on Telegram, Facebook, Instagram and Twitter.  

We’ve done this for a number of reasons, mainly due to the struggles we’ve had with regards to extreme censorship at Collective Evolution. We hope you join us over at The Pulse in our quest to keep doing what we do!

Dive Deeper

Click below to watch a sneak peek of our brand new course!

Our new course is called 'Overcoming Bias & Improving Critical Thinking.' This 5 week course is instructed by Dr. Madhava Setty & Joe Martino

If you have been wanting to build your self awareness, improve your.critical thinking, become more heart centered and be more aware of bias, this is the perfect course!

Click here to check out a sneak peek and learn more.

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Abductions & Car Vandalism – Startling Australian UFO Report Unclassified

Gautam Peddada

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Take a moment and breathe. Place your hand over your chest area, near your heart. Breathe slowly into the area for about a minute, focusing on a sense of ease entering your mind and body. Click here to learn why we suggest this.

An uncovered Australian report performed by their Department of Defence. “Scientific Intelligence — General — Unidentified Flying Objects” is trending again. Those who have done extensive research on UFOs will find the Australian version of disclosure to be far more intellectually honest than the American version. Albeit it was conducted decades ago.

According to ex-US intelligence official Luis Elizondo, the Defense Department’s Inspector General is presently conducting three reviews. The inquiries vary from the Department of Defense’s handling of UFO claims to Elizondo’s alleged whistleblower retribution. The open IG cases are crucial to Australia’s report because they establish beyond a shadow of a doubt that the US Department of Defense is being dishonest and shady when it comes to the UFO subject. For decades, Australia has been a loyal friend of the United States. Within Australia’s boundaries, they share a military installation (Pine Gap). When a close defense ally’s intelligence agencies determined that the US was not being intellectually honest in its approach, perhaps it is reasonable to conclude that there is more to the tale than the 144 incidents studied since 2004 by the UAPTF.

The CIA became alarmed at the overloading of military communications during the mass sightings of 1952 and considered the possibility that the USSR may take advantage of such a situation.

Australian UFO study.

According to the summary, OSI, acting through the Robertson-Panel, encouraged the USAF to use Project Blue Book to publicly “debunk” UFOs. In a tragic twist of fate, when Australian authorities sought explanations from the US Air Force, the allegation was debunked. The authors of the study were depicted as conspiratorial and even crazy by the US Air Force. Ross Coulthart reported this, and it may be heard in a recent Project Unity interview. Courthart is an award-winning investigative journalist who is drawn to forbidden subjects. He also stated on the same podcast that a senior US Navy official identified as Nat Kobitz told him that the US had been in the midst of reverse-engineering numerous non-human craft. According to his obituary, Mr. Kobitz was a former Director of Research and Development at Naval Sea Systems Command.

Continue reading the entire article at The Pulse. 

Dive Deeper

Click below to watch a sneak peek of our brand new course!

Our new course is called 'Overcoming Bias & Improving Critical Thinking.' This 5 week course is instructed by Dr. Madhava Setty & Joe Martino

If you have been wanting to build your self awareness, improve your.critical thinking, become more heart centered and be more aware of bias, this is the perfect course!

Click here to check out a sneak peek and learn more.

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PGA Tour To End COVID Testing For Both Vaccinated & Non-Vaccinated Players

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CE Staff Writer 4 minute read

In Brief

  • The Facts:

    The PGA Tour has announced that it will stop testing players every week, regardless of whether they have been vaccinated or not.

  • Reflect On:

    Are PCR tests appropriate to identify infectious people? Should people who are healthy and not sick be tested at all, anywhere?

Before you begin...

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Take a moment and breathe. Place your hand over your chest area, near your heart. Breathe slowly into the area for about a minute, focusing on a sense of ease entering your mind and body. Click here to learn why we suggest this.

The picture you see above is of John Rahm, a professional golfer on the PGA tour being carted off the golf course after tournament officials told him he had COVID. He was healthy and had no symptoms, yet was forced to withdraw from the tournament. He was told in front of the camera’s, and a big scene was made out of the event. You would think something like that, especially when you are a big time sports figure, would be done behind closed doors with some privacy.

Earlier on in June a spokesperson for the PGA Tour said that more than 50 percent of players on the PGA tour have been vaccinated. Although it seems that the majority of players on the tour will be fully vaccinated judging by this statement, it does leave a fairly large minority who won’t be, and that’s something we’re seeing across the globe as COVID vaccine hesitancy remains high for multiple reasons.

We are pleased to announce, after consultation with PGA Tour medical advisors, that due to the high rate of vaccination among all constituents on the PGA Tour, as well as other positively trending factors across the country, testing for COVID-19 will no longer be required as a condition of competition beginning with the 3M Open. – PGA tour Senior VP Tyler Dennis

The tour recently announced that the testing of players every week will stop starting in July for both the vaccinated and the unvaccinated. This was an unexpected announcement given the fact that, at least it seems in some countries, vaccinated individuals will enjoy previous rights and freedoms that everyone did before the pandemic. Travelling without need to quarantine and possibly in the future not having to be tested could be a few of those privileges. Others may include attending concerts, sporting events, or perhaps even keeping their job depending on whether or not their employer deems it to be mandatory, if that’s even legally possible. We will see what happens.

Luckily for professional golfers, regardless of their vaccination status they won’t have to worry about testing positive for COVID, especially if they’re not sick. This is the appropriate move by the PGA tour, who is represented by their players and it’s a move that the players themselves may have had a say in. It’s important because PCR tests are not designed nor are they appropriate for identifying infectious people. A number of scientists have been emphasizing this since the beginning of the pandemic. More recently, a letter to the editor published in the Journal of infection explain why more than half of al “positive” PCR tests are likely to have been people who are not infectious, otherwise known as “false positives.”

This is why the Swedish Public Health agency has a notice on their website explaining how and why polymerase chain reaction (PCR) tests are not useful for determining if someone is infected with COVID or if someone can transmit it to others, and it’s better to use someone who is actually showing symptoms as a judgement call of whether or not they could be infected or free from infection.

PCR tests using a high cycle threshold are extremely sensitive. An article published in the journal Clinical Infectious Diseases found that among positive PCR samples with a cycle count over 35, only 3 percent of the samples showed viral replication. This can be interpreted as, if someone tests positive via PCR when a Ct of 35 or higher is used, the probability that said person is actually infected is less than 3%, and the probability that said result is a false positive is 97 percent. This begs the question, why has Manitoba, Canada, for example, using cycle thresholds of up to 45 to identify “positive” people?

When it comes to golf, the fact that spread occurring in an outdoor setting is highly unlikely could have been a factor, but it’s also important to mention that asymptomatic spread within one’s own household is also considerably rare. It really makes you wonder what’s going on here, doesn’t it?

Dive Deeper

Click below to watch a sneak peek of our brand new course!

Our new course is called 'Overcoming Bias & Improving Critical Thinking.' This 5 week course is instructed by Dr. Madhava Setty & Joe Martino

If you have been wanting to build your self awareness, improve your.critical thinking, become more heart centered and be more aware of bias, this is the perfect course!

Click here to check out a sneak peek and learn more.

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